Author Archives: Csaba Zajdo

New Features: New Template, New Integration, Search Option, and more…

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OptiMonk new features

Can you believe it’s October already?

I mean, come on… I still remember last year’s Christmas dinner like it was yesterday. But when I look at all the new features the OptiMonk team has come up with this year, it’s a lot easier to believe that it’s October.

Today, I’m thrilled to announce we’ve got a brand-new template, a new integration and other powerful changes in your dashboard – all ready for you to take advantage of during this year’s Holiday season!

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25+ Best Ecommerce Personalization Tips and Tools to Get You Started

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Customers love when their shopping experience is personalized. That’s why innovative online stores keep working hard on ecommerce personalization, delivering more accurate, relevant, and personalized touchpoints throughout their online communication.

Today’s consumers expect an online store, or any website for that matter, to cater to their unique needs. They expect fully personalized content and offers – no matter which platform or channel has been used to get in touch.

All of your ads, emails, landing pages, offers and even your website should be personalized for your individual visitors.

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Finish Strong: 5 Effective Sales Closing Campaigns to Boost Your End-of-Year Sales

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campaign ideas to boost your end-of-year sales

What does it take for a marketing campaign strategy to really draw the target audience in and make a long-lasting, high-impact impression on this last quarter of the year? As a marketer, you will always spend absurd amounts of resources and time creating content and planning campaigns. For many of us, the end game is always to generate new leads that will eventually become paying customers.

Every year, as soon as the third quarter is behind us, it seems like the floodgates open – customers are in a generous mood. Without warning, there are a countless number of businesses rushing to cash in on a spending frenzy. To make the most of this season, you need to have a clear marketing plan to guide you and your business.

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25 OptiMonk Clients Share Their #1 Tip on Using Onsite Retargeting & More…

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onsite retargeting

Whether you’ve had a website for 3 months or 3 years, it’s never-ending work. You always want to be more efficient, be more successful and get more conversions.

According to the latest ecommerce stats, 97% of visitors leave the average website without buying. Onsite retargeting is a great way to save these visitors without having to be a technical or marketing guru. But wouldn’t it be great to know the #1 tips of our clients who have been the most successful with OptiMonk?

I’ve got some good news: we asked them.

Keep on reading for the best tips from 25 OptiMonk clients across different industries. You’ll get first-hand advice on using OptiMonk, how to craft campaigns to meet goals, which popup templates people like the most and more.

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How to Use Onsite Retargeting Like OptiMonk

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“How does OptiMonk use Onsite Retargeting?”

I hear this question surprisingly often at conferences or when I talk to our clients and partners.

That’s why today, I’m sharing the onsite retargeting strategy used by our very own marketing team to generate leads. So, how does the team that pioneered onsite retargeting use it themselves? Read on to find out.

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[CASE STUDY] How vpnMentor Increased Their Sales By 240% Using Onsite Retargeting

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vpnMentor case study

As a website owner, you probably spend a lot of your time, money and efforts trying to figure out how to drive more traffic to your site.

In other cases, website owners are hiring professional digital marketers to have this done for them. But either way, our point doesn’t change, it takes a lot of time.

Imagine with all the hard work, a visitor’s journey to a website may seem exciting. Most businesses struggle the most in trying to figure out how to meet their end goal when they land on the website. This could either be in terms of increasing sales, generating leads or even simply trying to convert these visitors into actual customers.

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7 Creative Ideas to Quickly Plan Your Marketing Campaigns for Q3

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marketing campaign ideas for q3

Summer is in full swing and I’m sure all you want to do is relax on the beach all day long.

I feel the same way looking out my window right now, I can almost imagine myself there, lying in the sand…then all of sudden the thought of Q3 sales wakes me up from my daydream!

As you’ll see in just a second, the third quarter gives you tons of opportunities to create unique and creative marketing campaigns.

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Refresh Your Popup Campaigns for Better Results

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refresh popup campaigns

At OptiMonk, we eat, sleep and breathe onsite retargeting. So, it’s no surprise that our customer support team is obsessed with staying up-to-date with the latest tips and techniques. They know the best practices that combine to make a successful campaign.

Recently, when reviewing the results of onsite retargeting campaigns across a wide-range of sites, they noticed that onsite retargeting campaigns which are regularly updated achieve better results than campaigns which remain unchanged for months, or even years.

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