Anyone who owns or runs an e-commerce site, whether large or small, knows the importance of customer feedback. Equally well-known is the difficulty involved in generating quality customer feedback.
With the vast number of products and growing competition, it is a challenge for e-commerce sites to guide customers to their desired products quickly and with ease. Faceted navigation plays a big role in simplifying the user experience. Given its ever-increasing importance, every ecommerce site owner should know these 16 essentials to make the most out of faceted navigation.
Did you know that 25% of first-time buyers relied solely on the homepage to form an impression on what type of products are sold on a website? If the homepage is done right, it can lead to greater visitor engagement and thus higher conversions.
On the other hand, if the homepage is missing out on essential information or features, it can lead to high bounce rates. To address this challenge, we present you 25 tips that are a key to homepage success.
One of the biggest reservations digital marketers have about using popups on their website is that they believe a popup always causes a worse user experience for a visitor. They’re too afraid of seeing their bounce rate increase to be willing to even try a popup.
Did you know that ~97.5% of your traffic never buys from you? It means that up to 97 out of 100 visitors leave your website without buying. That number’s really disappointing.
So what’s the solution? How do you turn these missed opportunities into high-value conversions? Two words: lead magnet.
Find out how to get your visitors’ contact information and nurture all of those missed opportunities into likely customers via email, SMS, or your channel of choice.
How can you make your ecommerce site stand out from the rest of the digital pack? Simple. Give it personality.
These days shouting to get your message across won’t get people to hear you. You’ve got to speak softly in a way that makes your customers feel at home. Without personality, your shop looks just like any other shop to a potential customer and you’re shouting at them as they are passing you by.
Add a little personality to your online shop and your customers will feel a greater sense of intimacy and a greater connection to your brand. Now, instead of passing you by, they might stop in and say ‘Hi’. Oh, and of course, they might buy something too!
Not getting enough signups on your ecommerce site? This is an all too common challenge that many online storeowners face. If you’re looking for proven and tested tips to boost your signups, then this comprehensive guide will help you with just that. We can’t promise that we’ll cover everything, but we will give you some important points to look at and tips that you can use to boost your signups today!
For any e-commerce site today, one of the most important requirements is to make the checkout process fast, easy and secure without cutting any corners. After all, this is the part of the visit for your customer which fulfills the bottom line of running your business, to make sales and earn profits.
We had several request, that though you love Optimonk for your exit-intent popups, and happy with its features and the user interface, you would be glad if you could use these features not only for exit-intent, but for other events as well (e.g. entry popups).
We are happy to announce that your wish is granted, and now you can display your popups in several other events as well.
We are always experimenting with new methods and best practices, which could help you boost your popup’s conversions. We are happy to announce, that we found a simple, but very powerful new method. Now you can delay the appearance of the closing (X) button in the top right corner – that can help you boost your conversion rates up to 35-40 percent.