Category Archives: eCommerce Marketing

We focus on the best marketing channels for growing your ecommerce store. In-depth marketing strategies utilizing Onsite Retargeting are the foundation for any later offsite retargeting with Facebook Retargeting or Google Remarketing.

7+1 Essentials of Increasing Shopify Store Rankings

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7+1 Essentials of Increasing Shopify Store Rankings

According to the study from Pew Research, 8 in 10 Americans do shopping online. And even 15% of Americans buy online every week.

It’s an explanation why different online store constructors and e-commerce platforms, such as Shopify, are so popular. It’s very easy to create here your online shop even without special knowledge. However, you should not just develop it, but also improve and promote, to get good profit.

Your store ranking is one of the most important indexes of the site. It depends on it, how many people will visit your online shop and make a purchase in future.

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8 Of The Best Growth Hacking Tools You Can Use To Grow Your Ecommerce Business

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8 Of The Best Growth Hacking Tools You Can Use To Grow Your Ecommerce Business

A growth hacker is only as good as the tools he has. With the right tools, a growth hacker is able to run rapid experiments across the entire marketing funnel, identify the right tactics that work, and scale them up efficiently. What this means simply is – a growth hacker must constantly be on the lookout for the best tools on the market, those that can help them do his/her job better.

That’s why I’ve compiled 8 of the best growth hacking tools that you can experiment with to make your marketing processes more efficient.

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Facebook Messenger Marketing: How to Grow Your Bottom Line

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How to Grow your Bottom Line with Facebook Messenger Marketing

Since it launched in 2014, Facebook Messenger has enjoyed exponential growth, and is the number one messenger platform in the world, with over 1.2 billion users. It is slowly growing as a formidable adversary to the more traditional email marketing. Facebook Messenger provides a unique channel for fans and followers to have direct contact with their favorite brands, removing the need for traditional customer support.

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[Infographic] Social Video Marketing Tips for Small Businesses

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video-marketing-tips-for-small-business-in-2017

In today’s world, the biggest question is what is the fastest and the most efficient way to reach clients. Some estimations say that by the end of this decade videos will claim the majority of the Internet traffic, which means that video promotion is the future of advertising.

Videos are an effective way to build trust for your company and it can do wonder for your social reach.

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SMS Marketing: What Every eCommerce Store Should Know.

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texting with customers

Do you like calling businesses? Probably not. Pretty much everyone hates it. Waste of time for you, waste of time for customers.

According to a recent Twilio study, SMS Marketing is effective with text messaging is ranked as the #1 channel consumers want to use to engage with businesses in the majority of regions surveyed. Surveying 6,000 consumers in Europe, Asia and North America, the study shows that nine out of ten consumers would like to be able to use messaging to talk to businesses. The study found that more than eight in ten (85%) consumers would like to reply to a message from a businesses or engage in conversation.

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How To Start a Blog for Your Business – Tips for Blog Sites

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content marketing, blogging

We’ve all heard the phrase “content marketing” – but what is it exactly?  How to start a blog for your business and make it popular?  In this blog, we will answer these questions and provide plenty of tips for the building of your blog sites.

According to the Content Marketing Institute (the best-known content marketing education organization), “content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”

By this definition, it’s clear that content marketing is way more than just blogging. When you really think about it, every part of marketing requires content.

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How to Offer Coupons Without Killing Your Profits

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offer coupons without killing your profits

When you use coupons right, they can be really effective. But if you use them wrong, they can create more loss than return for your ecommerce store.

In this article, I’ll share with you 6 tips on how to offer coupons without killing your profits. Use these strategies when you implement coupons on your site to make sure you get the results you want.

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How to Turn Your Holiday Shoppers into Return Customers in Q1

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how to turn your holiday shoppers into return customers

The holiday season is the main revenue-generating period for many retailers. For Amazon, Q4 accounts for 33.4% of annual sales. The most wonderful time of the year is great for attracting new shoppers and converting browsers with discounts and deals, but what happens when you pack up the tinsel and the trees?

The holidays are great for brand exposure and product discovery, but you need the right tools to convert one-time shoppers before they forget about you. This post will highlight all the top strategies for turning your Q4 buyers into loyal repeat customers in the new year.

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Facebook Messenger – the new “Email Marketing”: Get Started with These New Templates

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Facebook Messenger Templates

Have you ever considered using Facebook Messenger to connect with customers and prospects?

Well, you should, because it’s the new “email marketing”.

To give you some background, Facebook is the #1 app in the US with over 2.1 billion monthly users. According to studies, smartphone users check their Facebook 14 times a day. Using Messenger sequences, you can achieve 80 to 90%+ open rates. It sounds unbelievable, right?

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