Knowing your audience is the first step to increasing visitor personalization. Understanding consumer patterns of purchase are essential to building a conversion funnel. Here you will learn about how to build a customer journey map and other find website personalization best practices.
Justuno and OptiMonk are two really popular conversion optimization tools for eCommerce stores. Justuno has been in the market since 2010 which makes them one of the first models available, but in 2014, OptiMonk was developed and has become one of the most loved CRO tools that is sought after around the world today. If […]
In this article, we will cover how using Exit Popups properly can help boost your email marketing and Facebook Messenger marketing. But before we do that, why is it still important in 2020 to continue to grow your list. As a marketer or an eCommerce store owner, you have surely heard these repeatedly. “Own your […]
Customers love when their shopping experience is personalized. That’s why innovative online stores keep working hard on ecommerce personalization, delivering more accurate, relevant, and personalized touchpoints throughout their online communication. It’s a well-known truth among marketing and communication experts that talking to your prospects and customers in a customized way is much more efficient than […]
Customer loyalty is hard earned by big brands, usually with years of advertising campaigns reinforcing brand messaging. These retail bohemiths are the online stores of high street retailers, market places like Amazon or Alibaba and increasingly manufacturers selling direct to the consumer. Big brands are the eCommerce minority, in every sense, but the focus of […]
96% of unhappy customers don’t complain, and 91% of customers will leave without even telling you. What do you do to find those customers before they are in the final stages of leaving? How do you ensure that you are always keeping your ears to the ground in understanding your customers? A simple and effective solution — obtain, […]
Most retailers across all industries turned out to be unprepared for the radical consumer behavior transformations provoked by the COVID-19 pandemic. Some players expected to return to the pre-crisis patterns just after the lockdown, with public life restrictions easing. However, it is becoming increasingly evident that the opposite is true, that many of the current […]
Provident has been a dominant player in Hungary’s personal loan sector since 2001. Even though they are a well-known brand, they face the same challenges as any other website. Many visitors leave their pages without conversion. They started to use OptiMonk to save these visitors. In this case study, we’ll walk you through the entire […]
In 2020, approximately 4,5 billion people are active internet users, and that is no less than 59% of the world’s total population. And let me tell you: these people are hungry for new content every single day. Nowadays, this is the source where we learn about the news, read books, look up any information we […]
Even the most successful B2C brands face the same challenges most digital marketers do: they’re losing potential customers and wasting the money spent on visitor acquisition because of prospects who leave ’empty-handed’. Although it’s a huge problem for online retailers, it also provides a significant opportunity to generate more sales. Below we walk you through […]
Gamified popups have become a huge thing in the last couple of years, and it’s easy to see why. They’re great at increasing the effectiveness of your Shopify popup campaigns, and they make subscription fun! Wheelio was the world’s first gamified popup solution. But does being the first make you the best? Today, we’ll find […]
