Consumer behavior targeting is possible via what is known as Onsite retargeting and conversion rate optimization. It enables businesses to get to know their website visitors through surveys and gather feedback.
Justuno and OptiMonk are two really popular conversion optimization tools for eCommerce stores. Justuno has been in the market since 2010 which makes them one of the first models available, but in 2014, OptiMonk was developed and has become one of the most loved CRO tools that is sought after around the world today. If […]
In this article, we will cover how using Exit Popups properly can help boost your email marketing and Facebook Messenger marketing. But before we do that, why is it still important in 2020 to continue to grow your list. As a marketer or an eCommerce store owner, you have surely heard these repeatedly. “Own your […]
Provident has been a dominant player in Hungary’s personal loan sector since 2001. Even though they are a well-known brand, they face the same challenges as any other website. Many visitors leave their pages without conversion. They started to use OptiMonk to save these visitors. In this case study, we’ll walk you through the entire […]
Even the most successful B2C brands face the same challenges most digital marketers do: they’re losing potential customers and wasting the money spent on visitor acquisition because of prospects who leave ’empty-handed’. Although it’s a huge problem for online retailers, it also provides a significant opportunity to generate more sales. Below we walk you through […]
Gamified popups have become a huge thing in the last couple of years, and it’s easy to see why. They’re great at increasing the effectiveness of your Shopify popup campaigns, and they make subscription fun! Wheelio was the world’s first gamified popup solution. But does being the first make you the best? Today, we’ll find […]
Whether you’re brand new to eCommerce or you’ve been around the block a few times, you know popups are big business. They help capture more subscribers, decrease your cart abandonment rate, and drive more sales. But how do you choose the right popup app? Privy is one of the most popular on Shopify, with over […]
When designing a customer survey, the choice between using closed-ended questions or open-ended questions in any given situation should ultimately be decided by your goal; – are you trying to segment users into ever more refined persona’s or are you trying to understand them to refine your message. Usually the goal is a little of […]
In a world transitioning towards mobile-first for ecommerce, understanding how to improve your customer experience is increasingly important, necessary to adapt to changing needs and improve what is offered. Here, customer experience is often confused with customer satisfaction and the concept of “delighting customers” so before talking about the best survey questions to use for […]
It is easy to forget that repeat customers are not necessarily loyal customers. It’s a common mistake that can be avoided, – taking customer loyalty for granted. Store owners tend to expend too much effort in gaining new customers, rather than retaining those they already have. However, the goal should not be to just “retain customers” […]
If you find A/B testing statistics and data science difficult to leverage for improving conversion and sales? Take comfort in the fact that you are not alone, and that there is a solution for you in this article, but first a little context. Hiring Woes, the back story. For corporate recruiters, hiring for an ecommerce […]
