What is a Customer Journey Map & Why is it Important?

What is a Customer Journey Map & Why is It Important?

It is perhaps an obvious statement, that “understanding your customers is central to winning their business”, and yet so few businesses seem to manage it effectively.  The purpose of this article is to relate how easy it can be, – to achieve a great conversion rate and win business when using a customer journey map. […]

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Why Trust Badges are Important for Ecommerce + CRO

Why Trust Badges are Important for Ecommerce + CRO

Conversion rate optimization is all about building trust in your business and brand along with the services or products you provide via your website.  One way to build trust is to ensure that your payment services are bulletproof and comprehensive and that your website visitors know it. There is no more valuable indicator of trust […]

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15 popup example feedback survey questions

15 Example Popup Feedback Survey Questions

A customer’s feedback – let it be good or bad – can be very useful for your website.  The example feedback survey questions below are invaluable.Feedback can provide a wealth of valuable information and help, in some cases, in the decision-making process. The biggest companies have grown so big, in part because they have elicited […]

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How to Create a Custom Popup by Using OptiMonk

How to Create a Popup? – Easy Custom Popup With Optimonk

Using the renewed OptiMonk, you can display different types of on-site messages to visitors to convert them. Our new toolkit comes with 30+ ready-to-use templates to help you grow your email list, Facebook Messenger list, decrease cart abandonment, promote special offers, get customer feedback and much more. That’s great for users with basic needs. But […]

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How Extreme Digital acquired more than 65,000 subscribers in 41 days?

How Extreme Digital Acquired 65,000+ Subscribers in 41 Days?

Extreme Digital is an ecommerce store that was established in 2001. In the beginning, they sold only digital cameras, but later increased their selection of products. Today they are selling every kind of product – from computer equipment to office furniture – and it has become Hungary’s market leading ecommerce store. In this case study, […]

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Sexist ads or Gender Targeting: The Differences Between Men and Women

Gender Marketing: The Differences Between Men and Women

In recent times mainstream advertising has shied away from gender targeting and tended towards being unisex. Why? For the simple reason that by gender targeting, – excluding one gender entirely, you effectively reduce your potential audience by half. Typically there is no reason to do so and it might also be considered politically incorrect to […]

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[CASE STUDY] How EnsembleIQ.com Got 40% Increase in Lead Generation

How EnsembleIQ Got 40% Increase in Lead Generation

This case study about EnsembleIQ explains why lead generation is by far one of the best strategies to acquire customers who will connect with your brand. In this modern age with so many different platforms providing strategies for lead generation, qualifying leads and finding the right customers has become a focus with 66% of organizational […]

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What does GDPR Mean for Popups?

What Does GDPR Mean for Popups? Get Consent with a GDPR Popup

We’re sure you’ve already heard about the EU’s new regulation, the General Data Protection Regulation (GDPR). But are you ready for it? Do your popups comply with GDPR? Good news: your OptiMonk popups are GDPR ready. But before we dive into the details, first, let’s sum-up what it is. What is the GDPR and how […]

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