With focus on UX Design, user experience (UI) is central to optimizing your conversion rate. OptiMonk will greatly enhance your results but the basics must be done first. We report on the eCommerce trends to keep you up-to-date with design matters.
Calls to action are more than just words or directions to help with navigation. When placed within the right visual context, call to action words or phrases have the power to convert. Have you ever heard the English language idiom “A picture is worth a thousand words”? Images convey emotion and emotions greatly impact the decision-making process. Read […]
Client feedback is important at every stage of website development lifecycle as its the clients who know the market the best. They are the ones who are actually facing the problems for which we are building solutions. Then who can give us feedback better than our clients. Asking for feedback is an important task, necessary […]
Every online store that is focused on profit is also focused on getting more conversions out of their website visitors: encouraging them to buy or – at least – subscribe. To increase conversion rates, more and more ecommerce stores are using onsite retargeting and popups – and their results speak for themselves. UX Design plays […]
Some of the most important elements when it comes to an ecommerce shopping cart page design are the “add to cart” button, and the cart page. Recently, as I surveyed a set of online stores, I realized that these elements typically do not have enough design and creativity applied to them. To give you some […]
Did you know that 25% of first-time buyers relied solely on the homepage to form an impression on what type of products are sold on a website? If the ecommerce homepage is done right, like our best ecommerce homepage design examples, it can lead to greater visitor engagement and thus higher conversions. On the other […]
As we are heading towards 2018 from 2017, we would look forward to retain the trend of digital designing as it has been dominating the world of web designs till date. The genre has been improving constantly and new updates are being introduced to enhance the user experience. Digital designs are not only about creating […]
Summer is in full swing and I’m sure all you want to do is relax on the beach all day long. I feel the same way looking out my window right now, I can almost imagine myself there, lying in the sand…then all of sudden the thought of Q3 sales wakes me up from my […]
Did you know that 20-70% of website visitors will provide their contact details when ‘good popups’ are used? By avoiding some common popup mistakes, you can produce ‘good popups’. Good popups don’t annoy your visitors. They are well-designed and thoughtfully implemented, with relevant content, and appear on a page with information that is relevant to […]
With the vast number of products and growing competition, it is a challenge for e-commerce sites to guide customers to their desired products quickly and with ease. Faceted navigation plays a big role in simplifying the user experience. Given its ever-increasing importance, every ecommerce site owner should know these 16 essentials to make the most […]
While the success of an online store depends in large part on its conversion rate, the average transaction value also plays a role in determining how profitable it will be. Online stores are more profitable when they persuade their buyers to purchase more items and spend more money. So proactive product recommendation and upselling are […]
