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Tag: TOFU

Why Your Emails Go to Spam (and How to Make Sure They Don’t)

Why Your Emails Go to Spam (and How to Make Sure They Don’t)

Posted on August 8, 2024 (October 30, 2024) by OptiMonk

In this article, we’ll share the common reasons why your emails might be marked as spam and provide actionable tips to ensure they land in the inbox where they belong. […]

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Posted in Marketing
User Experience Optimization 101: Enhancing Your Website for Better Engagement

User Experience Optimization 101: Enhancing Your Website for Better Engagement

Posted on August 8, 2024 (December 3, 2024) by Nikolett Lorincz

In this article, we’ll walk you through the essentials of user experience optimization, helping you create a site that’s not just functional, but a joy to use. […]

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Posted in Ecommerce
Website A/B Testing: A Comprehensive Guide on What Elements to Test

Website A/B Testing: A Comprehensive Guide on What Elements to Test

Posted on August 7, 2024 (August 7, 2024) by Nikolett Lorincz

In this article, we’ll explore the top 6 elements on your website that are prime candidates for A/B testing. […]

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Posted in Conversion
Mobile Marketing for Ecommerce: 9 Strategies to Get You Started

Mobile Marketing for Ecommerce: 9 Strategies to Get You Started

Posted on August 7, 2024 (December 4, 2024) by Nikolett Lorincz

In this article, we’ll explain mobile marketing and share proven strategies for connecting with your audience where they spend most of their time. […]

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Posted in Marketing
Advantages and Disadvantages of Email Marketing

Advantages and Disadvantages of Email Marketing

Posted on August 6, 2024 (May 5, 2025) by Nikolett Lorincz

In this article, we’ll share the top advantages and disadvantages of email marketing. We’ll also share some best practices to build an effective strategy for your marketing emails. […]

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Posted in Marketing
Lululemon Marketing Breakdown: Secrets Behind the $9.61-Billion Success Story

Lululemon Marketing Breakdown: Secrets Behind the $9.61-Billion Success Story

Posted on August 2, 2024 (October 21, 2024) by Nikolett Lorincz

In this marketing breakdown, we’ll dive into Lululemon’s marketing strategy to uncover the secrets of their $9.61-billion success story. […]

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Posted in Marketing Breakdowns
What is Lead Generation in Digital Marketing?

What is Lead Generation in Digital Marketing?

Posted on August 1, 2024 (March 18, 2025) by Nikolett Lorincz

In this article, we’ll break down the concept of lead generation and show you why it’s so important. Plus, we’ll share seven effective lead generation strategies. […]

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Posted in Marketing
25 Upselling and Cross-Selling Examples to Inspire Your Strategy

25 Upselling and Cross-Selling Examples to Inspire Your Strategy in 2025

Posted on July 31, 2024 (February 14, 2025) by Nikolett Lorincz

Boost your profits with upselling, cross-selling, and down-selling. Read on for the most effective techniques and dozens of real-life examples. […]

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Posted in Ecommerce
27 Ecommerce Conversion Rate Optimization Statistics You Need to Know

27 Ecommerce Conversion Rate Optimization Statistics You Need to Know in 2025

Posted on July 31, 2024 (February 13, 2025) by Nikolett Lorincz

We’ve analyzed our own data from 18,000 ecommerce websites over the past year and compiled the most critical conversion rate optimization statistics for 2025. […]

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Posted in Conversion
Ecommerce Recommendations: 23 Tips to Maximize Your Sales

Ecommerce Recommendations: 23 Tips to Maximize Your Sales in 2025

Posted on July 31, 2024 (November 28, 2024) by Nikolett Lorincz

In this article, we’ll uncover 23 actionable tips to maximize your sales through effective ecommerce recommendations. […]

Read More

Posted in Ecommerce

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