Easter welcome discount popups

Two to three weeks before Easter Sunday. The date moves every year, so set the campaign’s schedule for this year’s date.

Spring collections, family gift baskets and a hidden-prize game that echoes the egg hunt.

Most stores start at 10% off the first order or free shipping. Test a second variant before going higher: a bigger number rarely doubles signups, but it always costs margin on every first order.

After the visitor has seen enough to care: a few seconds in, after scrolling, or on exit intent. Showing it the instant someone lands from search on mobile is what search engines treat as an intrusive interstitial.