Black Friday Playbook 2021: A Step-By-Step Guide to Win More Customers
- November 4th, 2021 5PM CET / 9AM PDT / 12PM EDT
- 60 MINS

In this 60-minute webinar,
you'll learn:
The formula for a successful Black Friday campaign
You’ll get the best ready-to-use, practical tips for your business. We'll share some real-life, tried-and-tested marketing ideas with you that will help you to stand out from the crowd and get new customers.
How to use popups to double conversions during BFCM
During this period, it's essential to use popups. If your messages are well-targeted and personalized, you won’t just grow your list. You'll also decrease your cart abandonment rate and increase your average order value. We'll show you how to use them the right way (without annoying your visitors) and double your conversions!
A step-by-step guide to creating awesome popups
We'll guide you through step-by-step how to create awesome BFCM popups with OptiMonk. Yes, we'll head into our Drag & Drop Editor and create some well-converting campaigns together. You can follow along.

About the speaker:
John Ozuysal is a Growth Marketing expert, the Head of Growth at OptiMonk, and previously a Co-founder at 500Startups company. John is one of the main brains behind the OptiMonk Acceleration Program. He helps ecommerce stores drive more revenue by using popups without annoying their visitors.