Turn early-stage visitors into leads

Most of your visitors aren’t ready to buy yet – make them
subscribe to your newsletter and convert them into sales later
What our users say
We were able to get 2,689 more leads from traffic that was intending to leave the site. Oh, and we didn’t just increase lead magnet consumption we also increased DM lab sales by 30.22%.
Justin Rondeau

Lead generation is essential
to grow your business

Did you know 98% of visitors leave without taking any action? Most will never return again.
Surely, you have to capture the 2-3% who are ready to buy now. But to really grow your business,
you also have to target the roughly 50% who intend to buy later.


more visitors

Email is still one of the best ways to encourage moderately interested first-time visitors to make a purchase later.

Grow lead magnet downloads

Successful sales funnels begin with a lead magnet (e.g. ebook or whitepaper) used to gather future buyers’ contact details.


Gather quality leads and build trust by helping your most engaged visitors solve their issues with valuable resources.

Collect email

Build a healthy email list of visitors who are genuinely interested in your products. When you offer an irresistible incentive, your visitors will be happy to share their contact details with you.

With only one message, we've collected nearly 70,000 newsletter subscribers. What's even better, we were able to get loyal customers with this tool.

Balazs Varkonyi
Extreme Digital

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Gather Facebook
Messenger leads

Although email is still the most important tool for lead nurturing, the average open rate is 22%, with a 3% click rate. The same messages sent via Facebook Messenger have an 85% open and 28% click rate.

Results were showing within days. Subscription rate growth is MASSIVELY increased, there is no comparison to previous.

Evan Henshaw
The Patch Panel

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Get to know your

Ask for specific information (gender, shoe size, etc.) to learn more about your potential customers and send them personalized messages that result in more first-time buyers and repeat business.

We have been able to A/B test our popups with good results. We have been seeing way more subscribers. Definitely worthwhile. More emails, more sale. Thanks OptiMonk!

Case Bloom

Everything you need to generate leads

OptiMonk has all the tools you need to gather more leads
– without ruining the user experience on your site.

30+ templates
with D’n’D editor

Lead generation has never been easier with our drag and drop editor which includes 30+ beautiful templates at no additional cost.

Custom form

Custom fields can be used to collect additional contact details (e.g. date of birth) ensuring more personalized and targeted email campaigns.

Two step
opt-in forms

After the first page raises your visitors’ interest, they're more likely to subscribe when you place one or more input fields on the second page.

Google & GDPR

OptiMonk campaigns are fully GDPR compliant, plus they’re also Google-friendly. So you and your customers will both feel safe and secure.


Monitor the behavior of every single visitor and trigger your lead generation campaign exactly when they take a specific action.


Target different visitor segments with fully customized messages that are more relevant and more likely to convert into leads.

Discover endless possibilities​

Collecting subscribers has never been
simpler and more user-friendly.

Integrate with all major
email marketing software

Push your subscribers directly to your favorite
newsletter and CRM system


Start your free trial &

Turn your traffic into subscribers

Free 14-day trial  Easy setup  Cancel any time

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