Discount Strategy in 2022: How to Use Discounts Effectively
- March 2nd, 2022 6PM CET / 9AM PST / 12PM EST
- 45 MINS
Csaba Zajdo,
CEO & Co-founder at OptiMonk
In this 45-minute webinar,
you’ll learn:
The psychology and potential dangers of discounting
Understanding the reasons rooted in the human psyche that makes discounts work so well, and also the potential pitfalls of using discounts, are both really important to run effective discounts.
Top 5 strategies to make discounting work
We'll have a look at 5 actionable tactics that will help you to improve your results with discounting and avoid the negative side effects of discounts.
4 advanced tactics to compete against discount pricing
If you’d like to decrease the number of discounts you offer, while keeping your conversion rate at the same level, stay until the end, because we'll share 4 tips on how to compete against discount pricing.
About the speaker:
Csaba Zajdo is the founder of OptiMonk. As an ecommerce veteran, Csaba has over 15 years of experience in working with ecommerce stores. His mission is to reinvent the ecommerce industry and help stores, by creating delightful shopping experiences for each customer.
