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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

Our Top 3 Popup Fails (and What You Can Learn From Them)

Posted on January 10, 2025 (January 13, 2025)

In this post, we’re sharing 3 popup campaigns we launched last year that flopped at first. But with some edits, they turned into success stories. […]

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Posted in Conversion

Top 9 Optimizely Alternatives for A/B Testing and Conversion Rate Optimization

Posted on December 11, 2024 (December 12, 2024)

In this article, we’ll cover the 9 best (and most affordable) Optimizely alternatives for A/B testing and Conversion Rate Optimization. […]

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Posted in Personalization

3 Killer St. Patrick’s Day Promotion Ideas to Grow Your Business

Posted on December 11, 2024 (December 11, 2024)

Let’s take a quick look at the best St. Patrick’s Day templates with ideas on how to use them on your website. […]

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Posted in Marketing

5 Super Bowl & Valentine’s Day Marketing Ideas to Boost Your Sales in February

Posted on December 11, 2024 (December 11, 2024)

In this article, we’ll take a look at some of the best Super Bowl and Valentine’s Day marketing ideas that you can use to boost your sales. […]

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Posted in Marketing

Personalization Results: Case Studies of Getting Personalization Right

Posted on December 11, 2024 (December 11, 2024)

In this case study, we’ll showcase how personalized marketing can boost conversion rates for large or small-scale businesses. Let’s dive in! […]

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Posted in Personalization

How Email Retargeting Can Boost Your Marketing Efforts

Posted on December 10, 2024 (December 10, 2024)

In this article, we’ll dive into how email retargeting works, why it’s so effective, and how you can start using it to drive real results for your ecommerce business. […]

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Posted in Marketing

Drunk Elephant Marketing Breakdown: 6 Proven Strategies You Can Implement Today

Posted on December 6, 2024 (December 12, 2024)

In this article, we’ll dive into the key elements that have driven Drunk Elephant’s success and propelled it into the limelight. […]

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Posted in Marketing Breakdowns

Nudge Marketing: How Small Pushes Can Lead to Big Conversions

Posted on December 5, 2024 (December 5, 2024)

Let’s dive into the psychology of nudge marketing, explore its science, and show you how a few clever tweaks can turn a passive visitor into an active customer. […]

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Posted in Marketing

4 Biggest Marketing Campaign Optimization Challenges & How to Solve Them in 2025

Posted on December 4, 2024 (January 10, 2025)

In 2025’s ecommerce, optimizing conversions is key for beating competitors and maximizing marketing impact. You can do it too! […]

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Posted in Marketing

Product Detail Page Optimization: 5 Proven Strategies for 2025

Posted on December 4, 2024 (December 4, 2024)

In this article, we’ll explore five proven techniques to elevate your product detail pages to new heights and boost your revenue. […]

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Posted in Ecommerce

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