Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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Latest posts
Abandoned Cart Shopify: 9 Strategies to Reduce and Prevent Abandoned Carts (+ the Best Apps)
In this article, we are going to showcase 9 strategies that are proved that will recover abandoned carts. […]
12 Valentine’s Day Marketing Ideas to Win Over Customers (2025)
Check out these Valentine’s Day marketing ideas that are bound to spark your creativity and help you win over more new customers’ hearts. […]
Our Top 3 Popup Wins (and What Made Them Successful)
We’re sharing our top 3 popup wins and what made these campaigns so successful so you can apply the same proven strategies to your own popups. […]
20+ Gamified Popup Templates to Wow Your Website Visitors
Learn how to drive conversions using exciting gamified popups like lucky wheels, pick-a-gift popups, and more. […]
User Experience Optimization: 6 Tips to Deliver a Better User Experience
In this article, we’re going to explore the ins and outs of UX optimization, from using quantitative data and usability tests to avoiding poor user-centered design. […]
Our Top 3 Popup Fails (and What You Can Learn From Them)
In this post, we’re sharing 3 popup campaigns we launched last year that flopped at first. But with some edits, they turned into success stories. […]
