Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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13 Great Cart Abandonment Popup Examples and Best Practices
In this article, we’ll look at 13 real popup examples to reduce cart abandonment. By reviewing each example, you can learn what works and what doesn’t. […]

14 Cyber Monday Marketing Ideas That Will Skyrocket Your Ecommerce Sales
We’ll show you actionable Cyber Monday marketing ideas that will help you stand out, drive traffic, and boost your online sales. […]

Cyber 5 Explained: How Ecommerce Brands Can Maximize Sales During the Shopping Frenzy
In this article, we’ll break down what Cyber 5 is, why it matters for ecommerce stores, and how you can capitalize on these five critical days to drive more online sales. […]

Dior Marketing Breakdown: The Art of Timeless Luxury and Modern Innovation
How does Dior stay ahead in the hyper-competitive world of luxury fashion while maintaining its elite status? The answer lies in their brilliant marketing strategy. […]

The Ultimate Guide to Behavioral Marketing in 2025
In this article, we’ll break down how you can use behavioral marketing to truly connect with your audience and drive better results. […]

Best Copywriting Ideas You Can Steal Right Now
Let’s dive into practical copywriting tips to take your copy from average to outstanding. Plus, we’ll explore some great copywriting ideas and examples. […]