Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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How Crocs Turned “Ugly” into Iconic: A Marketing Breakdown
In this marketing breakdown, we’ll dive into the strategic moves that have made Crocs a global sensation and helped them achieve a $3.962B annual revenue for 2023. […]
Zero-Party Data Examples for Better Customer Insights in 2025
Let’s explore the power of zero-party data: learn why it’s crucial in today’s privacy-focused world and how to collect it to create tailored experiences. […]
Understanding the Effects of Cart Abandonment on Your Business
In this article, we’ll dive deep into the world of cart abandonment. We’ll explore the direct and indirect impacts this behavior has on your bottom line. […]
25 Best Ecommerce Apps to Streamline Your Online Store in 2025
In this article, we’ve compiled a list of the 25 top ecommerce apps that will help you streamline your operations, boost sales, and grow your online business. […]
Compare My Website To Competitors: How to Gain an Edge in 2025
In this article, we’ll walk you through how to compare your site to competitor websites and, more importantly, how to use those insights to gain a competitive edge. […]
10 Effective Lead Generation Examples You Should Try in 2025
In this article, we’ll showcase ten of the best lead generation examples that can help you attract and convert prospects into engaged leads. […]
