Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
Education
Expertise
Across the web

Favorite posts
Latest posts

What is a Lightbox Popup & How to Create One for Maximum Engagement in 2025?
Looking for a powerful way to capture visitors’ attention and boost engagement on your website? A lightbox popup might be the solution. […]

What is EPC in Affiliate Marketing & How to Boost Your EPC
In this article, we’ll discuss EPC in affiliate marketing and why it matters, and we will share seven powerful strategies for boosting it. […]

14 Conversion Rate Optimization Best Practices You Need to Know in 2025
Let’s explore 14 conversion rate optimization best practices that can help you gain a competitive advantage in the market in 2025. […]

How Rare Beauty Became Gen Z’s Favorite Makeup Brand on TikTok
In this breakdown, we’ll dive into the strategies and secrets behind Rare Beauty’s success and see how they’ve turned into a beauty powerhouse. […]

How to Increase Sales with Personalized Product Recommendations
Let’s discuss the definition of personalized product recommendations, their benefits for your online store, and how to implement them effectively. […]

12 Best Web Personalization Tools for 2025
Let’s cover the 12 best website personalization tools that can help online retailers and SaaS companies make the most of their traffic. […]