Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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Beating Temu: Strategies for Shopify Stores to Stay Ahead
Temu has attracted a huge consumer base since its launch in 2022. Why did they become so popular? And how can you compete with them? […]
Top 10 SumoMe Alternatives to Boost Your Sales in 2025
In this article, we’ll go over the top ten SumoMe alternatives and discuss why Sumo falls short as a list builder in 2025. […]
Engagement vs Retention: What’s the Difference?
What exactly do we mean by engagement vs retention? How do they differ, and more importantly, how do they complement each other? […]
9 Best Shopify Form Builder Apps in 2025
Let’s explore nine Shopify form builders that stand out for their ease of use, customization options, integration capabilities, and more. […]
How to Write a Confirmation Email? Examples, Best Practices, Key Elements
We gathered everything you need to know about confirmation emails: what are they, why do you need them and how to write a killer confirmation email. […]
6 Ways to Boost Ecommerce Upsells Without Annoying Customers
Learn these 6 effective ecommerce upselling techniques that will help you increase average order value and drive revenue growth. […]
