Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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7 High-Converting SMS Popup Examples & Tips on How to Create One
Let’s have a look at seven high-converting SMS popup examples and some invaluable tips on how to craft your own. […]

Top 15 A/B Testing Tools in 2025
Let’s explore the importance of having a great A/B testing tool and we’ll help you figure out which A/B testing tool is best for you. […]

Geotargeting Marketing: What It Is and How to Use It for Localized Campaigns
In this article, we’ll show you exactly what geotargeting is, how it works, and how you can use it to boost engagement and sales. […]

18 Popup Statistics You Must Know in 2025
In this article, you’ll discover 18 crucial website popup statistics that will help you create high-converting popups. […]

Christmas Popups: 14 Creative Examples & 24 Free Templates
In this article, we’ll share some tips and examples on how to use website popups during Christmas. […]

Scarcity Marketing: 8 Powerful Ideas to Drive More Sales in 2025
In this article, we’ll break down exactly how scarcity marketing works and give you eight actionable scarcity marketing strategies to implement to increase conversions. […]