Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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The Secret Behind the Care/of Marketing Strategy: How They Became a 225 Million-Dollar Brand
In this breakdown, we’ll take a deep dive into the marketing strategies that Care/of used to build their brand into a huge company. […]
SaaS Personalization Playbook: 6+1 Strategies You Can Copy
In this article, we’ll go through 6 SaaS personalization strategies (plus one extra) that you can copy right away using OptiMonk. […]
Dollar Shave Club Marketing Success: From Viral Video to Billion-Dollar Company
In this breakdown, we’ll take a closer look at the marketing game plan that Dollar Shave Club used to become a billion-dollar company! […]
16 Awesome Welcome Email Examples & How to Write Welcome Emails
Check out 16 great welcome email examples, then we’ll discuss how to put together an effective welcome message. […]
Casper Marketing Breakdown: How Casper Took The Mattress Industry By Storm And Reached a $1.1 Billion Valuation
In this breakdown, we’ll cover the Casper marketing strategy and analyze how they convinced people to purchase mattresses online. […]
Glossier Marketing Breakdown: How This Beauty Brand Became a $1.2 Billion Company
In this deep dive marketing breakdown, we’ll cover the Glossier marketing strategy and what makes them different from other beauty brands. […]
