
Customer Perceived Value Explained + 5 Tips to Improve It
In this article, we’ll define customer perceived value in more detail, and how to increase value in customers’ minds. […]

Personalizing Websites: How to Do It Properly
Getting started with personalizing websites? In this article, we’ll cover the benefits, some great examples, a step-by-step guide, and the best tools to use. […]

17 Tips to Reduce Your Ecommerce Bounce Rate Today
Want to reduce your ecommerce bounce rate? In this article, we’ll share 17 proven tactics to reduce your ecommerce bounce rate. […]

The Ultimate Guide to Website Personalization
In this ultimate guide, we’ll cover all the topics necessary to kick off your website personalization journey. […]

9 Best WordPress Ecommerce Plugins for Your Store in 2025
Learn the best ways to evaluate plugins and get a list of the best WordPress ecommerce plugins available today. […]

The Farmer’s Dog Marketing Strategy: 6 Tactics That You Can Apply in Your Own Business
We analyzed The Farmer’s Dog’s unique marketing strategy and collected all the most important lessons from the brand for this breakdown. […]

What is a Unique Selling Proposition? With 15 USP Examples
In this post, we’ll go over what exactly a unique selling proposition is, and we’ll examine 15 strong USP examples and tips that will inspire you to create your own. […]

The Secret Behind the Care/of Marketing Strategy: How They Became a 225 Million-Dollar Brand
In this breakdown, we’ll take a deep dive into the marketing strategies that Care/of used to build their brand into a huge company. […]

SaaS Personalization Playbook: 6+1 Strategies You Can Copy
In this article, we’ll go through 6 SaaS personalization strategies (plus one extra) that you can copy right away using OptiMonk. […]
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