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Author: Barbara Bartucz

Profile picture of Barbara Bartucz
About Barbara Bartucz
Barbara is a Content Marketer at OptiMonk. She takes pride in creating different forms of content, whether it’s an article, a video, or an e-book.

Posts by Barbara Bartucz

How to Build a Personalized Content Marketing Strategy

Posted on December 2, 2022 (February 27, 2025)

In this article, we’ll go over what personalized marketing content is and how you can get it up and running on your own store. […]

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Posted in Personalization

8 Best B2B Website Personalization Tools to Drive Conversions

Posted on November 14, 2022 (February 27, 2025)

In this article, we collected the best B2B website personalization tools on the market to help you wow your customers. […]

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Posted in Personalization

Customer Perceived Value Explained + 5 Tips to Improve It

Posted on November 2, 2022 (June 25, 2024)

In this article, we’ll define customer perceived value in more detail, and how to increase value in customers’ minds. […]

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Posted in Ecommerce

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Product updates: January Release 2025

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