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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

How to Craft Compelling Ad Copy Headlines That Convert (With Examples)

Posted on August 16, 2024 (August 16, 2024)

In this article, we’ll break down the art and science of crafting ad copy headlines that not only catch the eye but also drive conversions. […]

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Posted in Marketing

16 Value Proposition Examples & Tips to Write Your Own Value Propositions

Posted on August 15, 2024 (August 15, 2024)

Check out some effective value proposition examples from top brands and learn how to write an effective value proposition that sells your product. […]

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Posted in Marketing

Website Optimization: Techniques, Tools, and an Easy-to-Follow Checklist

Posted on August 15, 2024 (May 21, 2025)

In this article, we’ll cover exactly what website optimization is and explain how you should optimize your website to leave a lasting impression on your visitors. […]

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Posted in Conversion

14 Festive Season Marketing Strategies to Increase Sales

Posted on August 15, 2024 (December 11, 2024)

In this article, we’ll share 14 proven festive season marketing strategies that will help unlock the secrets to boosting your sales during the holiday rush. […]

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Posted in Marketing

28 Shopping Cart Abandonment Statistics You Must Know in 2025

Posted on August 14, 2024 (November 25, 2024)

These 28 shopping cart abandonment statistics will help you understand why people abandon their carts and what you can do about it. […]

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Posted in Ecommerce

6 Best Online Giveaway Tools & Social Media Contest Tools in 2025

Posted on August 8, 2024 (December 6, 2024)

In this article, we’ve rounded up the six best online giveaway and social media contest tools to help you find the perfect match for your needs. […]

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Posted in Marketing

User Experience Optimization 101: Enhancing Your Website for Better Engagement

Posted on August 8, 2024 (December 3, 2024)

In this article, we’ll walk you through the essentials of user experience optimization, helping you create a site that’s not just functional, but a joy to use. […]

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Posted in Ecommerce

Website A/B Testing: A Comprehensive Guide on What Elements to Test

Posted on August 7, 2024 (August 7, 2024)

In this article, we’ll explore the top 6 elements on your website that are prime candidates for A/B testing. […]

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Posted in Conversion

Mobile Marketing for Ecommerce: 9 Strategies to Get You Started

Posted on August 7, 2024 (May 28, 2025)

In this article, we’ll explain mobile marketing and share proven strategies for connecting with your audience where they spend most of their time. […]

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Posted in Marketing

Advantages and Disadvantages of Email Marketing

Posted on August 6, 2024 (May 15, 2025)

In this article, we’ll share the top advantages and disadvantages of email marketing. We’ll also share some best practices to build an effective strategy for your marketing emails. […]

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Posted in Marketing

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