Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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17 Tips to Reduce Your Ecommerce Bounce Rate Today
Want to reduce your ecommerce bounce rate? In this article, we’ll share 17 proven tactics to reduce your ecommerce bounce rate. […]

9 Best WordPress Ecommerce Plugins for Your Store in 2025
Learn the best ways to evaluate plugins and get a list of the best WordPress ecommerce plugins available today. […]

The Farmer’s Dog Marketing Strategy: 6 Tactics That You Can Apply in Your Own Business
We analyzed The Farmer’s Dog’s unique marketing strategy and collected all the most important lessons from the brand for this breakdown. […]

What is a Unique Selling Proposition? With 15 USP Examples
In this post, we’ll go over what exactly a unique selling proposition is, and we’ll examine 15 strong USP examples and tips that will inspire you to create your own. […]

The Secret Behind the Care/of Marketing Strategy: How They Became a 225 Million-Dollar Brand
In this breakdown, we’ll take a deep dive into the marketing strategies that Care/of used to build their brand into a huge company. […]

SaaS Personalization Playbook: 6+1 Strategies You Can Copy
In this article, we’ll go through 6 SaaS personalization strategies (plus one extra) that you can copy right away using OptiMonk. […]