Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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Black Friday Popups: 9 Ideas to Promote Your Black Friday Sale (& 21 Templates)
To help you out with your Black Friday campaign, we’ve collected the best popup ideas (with examples from OptiMonk users and ready-to-use templates). […]
30 Black Friday Marketing Ideas to Try in 2025
In this article, we’ll share 30 actionable Black Friday marketing ideas for ecommerce businesses to make 2025 your most successful yet. […]
20 Product Page Best Practices To Build Perfect Ecommerce Product Pages in 2026
In this article, we’ll explore 20 product page best practices and share some of the best product page examples out there. […]
10 Best Email and SMS Marketing Software for 2026
In this article, we’ll break down the top 10 email and SMS marketing tools for 2026, and share what makes each of them stand out. […]
8 Best Marketing Personalization Tools for 2026
Let’s take a look at the best marketing personalization tools that you can use to deliver personalized experiences to your audience. […]
What Are Micro Conversions, Why They Matter & 10 Examples
In this article, we’ll define what micro conversions are and then take a look at 10 user actions you can track as micro conversions. […]
