OptiMonk: Lead Generation & Onsite Journey Optimization Blog

If you’re an eCommerce business owner, a salesperson, a marketer, or simply an eCommerce enthusiast, this detailed guide on conversion optimization is for you!

How to Build an Email List Fast from Scratch in 2020

Let's break down the best (and 100% legal) ways to build an email list from scratch.

Previous slide

Next slide

How to Increase Sales With a Customer Rewards Loyalty Program

OptiMonk April 3, 2024

Learn what makes a customer rewards program effective and what components are at work in a successful loyalty program that can help increase sales. […]

Run Killer Seasonal Campaigns in 5 Easy Steps (+3 Advanced Tips)

Run Killer Seasonal Campaigns in 4 Easy Steps (+3 Expert Tips)

Nikolett Lorincz April 3, 2024

This article is about how to crush your next seasonal marketing campaign in four easy steps. Learn how to plan, launch, and manage a seasonal campaign. […]

What is Gamification Marketing? A Comprehensive Guide for Marketers

Nikolett Lorincz April 3, 2024

Let’s talk about gamification marketing and some best practices for developing your own successful interactive marketing strategy. […]

Bayesian A/B Testing Guide: Definition, Benefits & More

Barbara Bartucz March 28, 2024

In this article, we’ll show you why you should implement Bayesian testing in your marketing strategy, and how to harness its full potential. […]

Choice Architecture in CRO: Helping People Make Better Choices

Nikolett Lorincz March 27, 2024

Learn how to use choice architecture to help people make better choices and increase your website conversion rate. […]

No Time for CRO? 5 Growth Hacks You Can Set Up in 5 Minutes or Less

No Time for CRO? 5 Growth Hacking Strategies You Can Set Up in 5 Minutes or Less

Nikolett Lorincz March 27, 2024

Let’s explore five simple growth hacks that can help you increase your conversion rate, total sales, and revenue—without using advanced CRO tactics. […]