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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

Almave Marketing Breakdown: How They’re Winning the Non-Alcoholic Spirit Race

Posted on November 22, 2024 (November 22, 2024)

Co-founded by Lewis Hamilton, this premium brand has been turning heads since its launch. We’ll break down how they’ve managed to carve out their niche. […]

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Posted in Marketing Breakdowns

23-Point Checklist to Prepare Your Ecommerce Store for the Holiday Season

Posted on November 21, 2024 (December 11, 2024)

Here’s a list of 23 things that will help you to prepare your online store so you can be more profitable this holiday season. […]

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Posted in Ecommerce

7 Boxing Day Marketing Strategies to Maximize Post-Holiday Season Sales

Posted on November 21, 2024 (November 21, 2024)

In this article, we’ll explain why Boxing Day is a fantastic opportunity, how to plan your promotions effectively, and 7 actionable tips to make your strategy a knockout. […]

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Posted in Marketing

15 Types of Promotions to Attract Customers and Boost Conversions

Posted on November 20, 2024 (December 6, 2024)

In this article, we’ll share 15 effective types of sales promotions designed to attract customers, supercharge your conversions, and boost sales. […]

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Posted in Marketing

6 Advanced Content Marketing Strategies to Boost Engagement and Drive Conversions

Posted on November 19, 2024 (November 19, 2024)

In this article, we’ll dive into six advanced content marketing strategies designed to boost conversions and put your brand back in the spotlight. […]

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Posted in Marketing

Klaviyo vs Privy vs OptiMonk Comparison: Which One to Choose for Popups?

Posted on November 14, 2024 (February 26, 2025)

OptiMonk, Privy, and Klaviyo all offer a popup tool, but there are some differences between the three software solutions. Let’s see which one is the best! […]

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Posted in Conversion

Common Discount Codes That Attract Shoppers and Boost Sales

Posted on November 13, 2024 (November 13, 2024)

In this article, we’ll explore the common discount codes that effectively attract shoppers and how to use them to boost sales. […]

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Posted in Ecommerce

What Are the Steps of Conversion Optimization: A Conversion Framework

Posted on November 9, 2024 (October 30, 2025)

In this article, we’ll discuss the steps of conversion optimization and we present you a Conversion Framework. If you are not sure where to start conversion optimization, this is a perfect match for you! […]

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Posted in Conversion

Magic Spoon’s Marketing Strategy: The Secret to Disrupting the Cereal Industry

Posted on November 8, 2024 (October 29, 2024)

In this article, we’ll break down the innovative marketing strategies Magic Spoon used to disrupt this classic industry. […]

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Posted in Marketing Breakdowns

9 High-Converting Overlay Popup Examples to Get Inspired

Posted on November 6, 2024 (March 11, 2025)

This article will help you find the best overlay popup designs so you can get inspired and start boosting those conversion rates. […]

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Posted in Conversion

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