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What is ethical marketing
Marketing
Barbara Bartucz

What is Ethical Marketing? A Guide with 12 Practical Examples

Discover what ethical marketing really means and why it matters. Learn key principles and explore 12 practical examples from real brands doing it right. […]

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Barbara Bartucz July 14, 2025
3 Email Marketing Strategies to Boost The ROI of Your Email Campaigns
Marketing
Nikolett Lorincz

3 Email Marketing Strategies to Boost The ROI of Your Email Campaigns

In this article, we’ll look at 3 strategies that will boost the ROI of each email marketing campaign you send. […]

Read More

Nikolett Lorincz February 9, 2024
20 Best Lead Generation Software for 2023 (Paid & Free)
Marketing
Nikolett Lorincz

20 Best Lead Generation Software for 2025 (Paid & Free)

Let’s take a look at the 20 best lead generation software for 2025 and discuss the features that any lead generation tool should have. […]

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Nikolett Lorincz February 1, 2024
8 AI Tools We're Using at OptiMonk to Work Smarter (Beyond ChatGPT)
Marketing
Nikolett Lorincz

8 AI Tools We’re Using at OptiMonk to Work Smarter (Beyond ChatGPT)

In this article, we’re going to share 8 AI tools that have revolutionized the way we work—in fact, they’ve become integral to our operations at OptiMonk. […]

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Nikolett Lorincz January 23, 2024
How to Build an Email List Quickly: 18 Winning Strategies in 2024
Marketing
Barbara Bartucz

How to Build an Email List Fast: 18 Winning Strategies in 2025

Learn how to build an email list fast from scratch. We’re going to break down the best ways to build an email list legally. […]

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Barbara Bartucz January 19, 2024
10 Best Email Capture Software Compared for 2023
Marketing
Nikolett Lorincz

10 Best Email Capture Software Compared for 2025

We’ve collected 10 of the best email capture tools on the market today. By using one of these tools, you’ll have a steady stream of new leads! […]

Read More

Nikolett Lorincz January 17, 2024
Lead Capture Best Practices + 5 Outstanding Examples
Marketing
Nikolett Lorincz

Lead Capture Best Practices + 5 Outstanding Examples

With a great lead capture strategy, you can convert your visitors into quality leads. We’ll take a look at the best practices that will help you capture more leads. […]

Read More

Nikolett Lorincz January 9, 2024
3 New AI-Driven Growth Hacks for SaaS Companies
Marketing
Nikolett Lorincz

3 New AI-Driven Growth Hacks for SaaS Companies

Let’s explore three AI-driven growth hacks that can give your SaaS company the edge it needs to thrive in a highly competitive marketplace. […]

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Nikolett Lorincz November 20, 2023
Marketing
Nikolett Lorincz

Lead Marketing Definition: What Is It and How to Use It?

In this article, we’ll share how you can attract, nurture, and convert prospects into loyal customers by implementing powerful lead generation strategies, […]

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Nikolett Lorincz September 13, 2023
Marketing
Nikolett Lorincz

Crafting an Effective Ecommerce Email Marketing Strategy (2025)

Let’s dive into the world of e-commerce email marketing tips and explore how you can transform your online store with email marketing. […]

Read More

Nikolett Lorincz June 28, 2023
20 Best Lead Generation Tools in 2024
Marketing
Barbara Bartucz

20 Best Lead Generation Tools in 2025

Supercharge your lead generation and skyrocket your business growth & boost conversions with these innovative tools. […]

Read More

Barbara Bartucz June 23, 2023
Marketing
Nikolett Lorincz

Why UTM Codes are a Must-Have for Effective Campaign Tracking

In this article, you’ll discover the true potential of UTM codes and unlock the secrets to maximizing your ROI. Ready? Let’s go! […]

Read More

Nikolett Lorincz June 2, 2023
How to Get More Conversions From Your Referral Traffic & Increase ROI
Marketing
Nikolett Lorincz

How to Get More Conversions From Your Referral Traffic & Increase ROI

Learn how you can effectively leverage a referral marketing strategy to drive conversions and maximize ROI. […]

Read More

Nikolett Lorincz May 31, 2023
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Product updates: January Release 2025

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