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Category: Conversion

Dive into expert insights on optimizing conversion rates, leveraging data analytics, and mastering the art of persuasion. Whether you’re a marketer or entrepreneur, you will discover actionable tips to transform traffic into conversions.

Engagement vs Retention: What’s the Difference?

Engagement vs Retention: What’s the Difference?

Posted on April 11, 2024 (March 5, 2025) by Nikolett Lorincz

What exactly do we mean by engagement vs retention? How do they differ, and more importantly, how do they complement each other? […]

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Posted in Conversion
How to get more sms subscribers banner

How to Get More SMS Subscribers? 9 Strategies to Skyrocket Your SMS List

Posted on April 4, 2024 (February 14, 2025) by Barbara Bartucz

In this article, we’ll show you the benefits of SMS marketing and give you nine tips to grow your SMS subscriber list. […]

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Posted in Conversion

Bayesian A/B Testing Guide: Definition, Benefits & More

Posted on March 28, 2024 (December 16, 2025) by Barbara Bartucz

In this article, we’ll show you why you should implement Bayesian testing in your marketing strategy, and how to harness its full potential. […]

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Posted in Conversion
Choice Architecture in CRO: Helping People Make Better Choices

Choice Architecture in CRO: Helping People Make Better Choices

Posted on March 27, 2024 (December 17, 2025) by Nikolett Lorincz

Learn how to use choice architecture to help people make better choices and increase your website conversion rate. […]

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Posted in Conversion
No Time for CRO? 5 Growth Hacks You Can Set Up in 5 Minutes or Less

No Time for CRO? 5 Growth Hacking Strategies You Can Set Up in 5 Minutes or Less

Posted on March 27, 2024 (January 5, 2026) by Nikolett Lorincz

Let’s explore five simple growth hacks that can help you increase your conversion rate, total sales, and revenue—without using advanced CRO tactics. […]

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Posted in Conversion
A/B Testing for Popups: Easy Guide & Real-Life Pop-Up Test Examples

A/B Testing for Popups: Easy Guide & Real-Life Pop-Up Test Examples

Posted on March 5, 2024 (December 17, 2025) by Nikolett Lorincz

Learn what A/B testing is and how you can run A/B tests for your popups. Plus, we’ll show you 4 real-life examples to inspire you. […]

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Posted in Conversion
8 Important Conversion Rate Optimization Tests for Every Ecommerce Website

8 Conversion Rate Optimization Tests for Every Ecommerce Website

Posted on February 29, 2024 (March 25, 2025) by OptiMonk

You’ll understand exactly what conversion rate optimization is, why it matters, and how to use some of the best CRO strategies. […]

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Posted in Conversion
Mobile-Friendly Test: Your Key to Conversion Optimization

Mobile-Friendly Test: Your Key to Conversion Optimization

Posted on February 28, 2024 (December 17, 2025) by Nikolett Lorincz

Let’s explore the critical role of mobile-friendly tests in optimizing conversion rates and see how you can execute these tests. […]

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Posted in Conversion
What is a Good CTR? Average Click-Through Rate for Google Ads, Facebook Ads & Email Campaigns

What is a Good CTR? Average Click-Through Rate for Google Ads, Facebook Ads & Email Campaigns

Posted on February 27, 2024 (March 27, 2025) by Nikolett Lorincz

Let’s take a look at one of the most important KPIs: click-through rate. We’ll cover how to calculate your CTR and what is a good CTR. […]

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Posted in Conversion
What is an opt-in popup banner

What Is an Opt-In Pop-Up? 7 Examples & Tips on How to Create One

Posted on February 22, 2024 (December 17, 2025) by Barbara Bartucz

In this article, we’ll show 7 great examples and bring you some tips and tricks on how to create your own opt-in popup. […]

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Posted in Conversion

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