Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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What is A/B Testing? A Complete Guide With Examples
This article will walk you through everything you need to know about A/B testing. You’ll see how you can use A/B tests to ace your conversion goals. […]
While Supplies Last: 15 Tips to Create a Sense of Urgency & Scarcity
There are many ways to use the psychological trigger of a ticking clock to drive customers to act immediately. Let’s take a look at some of the best tactics for increasing urgency. […]
8 AI Tools We’re Using at OptiMonk to Work Smarter (Beyond ChatGPT)
In this article, we’re going to share 8 AI tools that have revolutionized the way we work—in fact, they’ve become integral to our operations at OptiMonk. […]
10 Best Practices for Optimizing Your Call-to-Action Buttons
Discover 10 game-changing call-to-action optimization best practices and transform clicks into conversions. […]
Lead Capture Best Practices + 5 Outstanding Examples
With a great lead capture strategy, you can convert your visitors into quality leads. We’ll take a look at the best practices that will help you capture more leads. […]
What is Real-Time Website Personalization and How Does it Work
We’ll go over what real-time website personalization is and cover the best practices you can use to engage users with unique experiences. […]
