The Secret Behind the Care/of Marketing Strategy: How They Became a 225 Million-Dollar Brand
In this breakdown, we’ll take a deep dive into the marketing strategies that Care/of used to build their brand into a huge company. […]
SaaS Personalization Playbook: 6+1 Strategies You Can Copy
In this article, we’ll go through 6 SaaS personalization strategies (plus one extra) that you can copy right away using OptiMonk. […]
What is Carding and How Can You Prevent it in Your Store?
We’ll explain what carding is and how to prevent it in your store. We’ll share powerful techniques to identify carding and more. […]
Dollar Shave Club Marketing Success: From Viral Video to Billion-Dollar Company
In this breakdown, we’ll take a closer look at the marketing game plan that Dollar Shave Club used to become a billion-dollar company! […]
16 Awesome Welcome Email Examples & How to Write Welcome Emails
Check out 16 great welcome email examples, then we’ll discuss how to put together an effective welcome message. […]
Casper Marketing Breakdown: How Casper Took The Mattress Industry By Storm And Reached a $1.1 Billion Valuation
In this breakdown, we’ll cover the Casper marketing strategy and analyze how they convinced people to purchase mattresses online. […]
Save time when designing popups with these new features
When it comes to segmentation, Klaviyo is the best. During the last couple of months, we’ve been working on features that help you leverage that with simple, yet powerful on-site messages. […]
Glossier Marketing Breakdown: How This Beauty Brand Became a $1.2 Billion Company
In this deep dive marketing breakdown, we’ll cover the Glossier marketing strategy and what makes them different from other beauty brands. […]
Gender Differences in Advertising Between Men and Women: Do Gendered Advertisements Help or Hurt?
In this article, we’ll take a look at how you can create marketing campaigns that aren’t based on gender differences. […]
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