What is a Unique Selling Proposition? With 15 USP Examples
In this post, we’ll go over what exactly a unique selling proposition is, and we’ll examine 15 strong USP examples and tips that will inspire you to create your own. […]
Author: Nikolett Lorincz
- About Nikolett Lorincz
- Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.
Posts by Nikolett Lorincz
The Secret Behind the Care/of Marketing Strategy: How They Became a 225 Million-Dollar Brand
In this breakdown, we’ll take a deep dive into the marketing strategies that Care/of used to build their brand into a huge company. […]
SaaS Personalization Playbook: 6+1 Strategies You Can Copy
In this article, we’ll go through 6 SaaS personalization strategies (plus one extra) that you can copy right away using OptiMonk. […]
Dollar Shave Club Marketing Success: From Viral Video to Billion-Dollar Company
In this breakdown, we’ll take a closer look at the marketing game plan that Dollar Shave Club used to become a billion-dollar company! […]
16 Awesome Welcome Email Examples & How to Write Welcome Emails
Check out 16 great welcome email examples, then we’ll discuss how to put together an effective welcome message. […]
Casper Marketing Breakdown: How Casper Took The Mattress Industry By Storm And Reached a $1.1 Billion Valuation
In this breakdown, we’ll cover the Casper marketing strategy and analyze how they convinced people to purchase mattresses online. […]
Glossier Marketing Breakdown: How This Beauty Brand Became a $1.2 Billion Company
In this deep dive marketing breakdown, we’ll cover the Glossier marketing strategy and what makes them different from other beauty brands. […]
Gender Differences in Advertising Between Men and Women: Do Gendered Advertisements Help or Hurt?
In this article, we’ll take a look at how you can create marketing campaigns that aren’t based on gender differences. […]
12 Stunning DTC Fashion Popup Examples
In this article, we’ll show you 12 stunning examples of DTC fashion popups that you can use as inspiration for your own brand. […]
The 18 Best Marketing Books You Need to Read in 2025
Explore the best marketing books with us: Read the varied experiences of the best in the field and apply those learnings in your own business. […]
