Glossier Marketing Breakdown: How This Beauty Brand Became a $1.2 Billion Company
In this deep dive marketing breakdown, we’ll cover the Glossier marketing strategy and what makes them different from other beauty brands. […]
Author: Nikolett Lorincz
- About Nikolett Lorincz
- Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.
Posts by Nikolett Lorincz
Gender Differences in Advertising Between Men and Women: Do Gendered Advertisements Help or Hurt?
In this article, we’ll take a look at how you can create marketing campaigns that aren’t based on gender differences. […]
The 18 Best Marketing Books You Need to Read in 2025
Explore the best marketing books with us: Read the varied experiences of the best in the field and apply those learnings in your own business. […]
The 140+ Best Email Subject Lines of All Time
In this blog post, we’ll share over 140 of the best email subject line examples that you can use as inspiration for your own marketing emails. […]
Summer Popup Inspiration for Seasonal Sales, Father’s Day, and the 4th of July
In this article, we’ll show you 15 summer popup templates that can give you the boost you need over the summer. […]
Popup Strategies for Each Step of the Ecommerce Sales Funnel (With Examples & Templates)
In this article, we’ll show you how to use popups to move customers through the ecommerce sales funnel. […]
How to Get The Most of Your Klaviyo Abandoned Cart Flow with Klaviyo and OptiMonk
In this article, we’ll show you exactly how to use OptiMonk’s integration with Klaviyo to create an abandoned cart flow. […]
How The Turmeric Co. Collected 10,000+ New Email Addresses?
Let’s take a look at the popup campaigns that The Turmeric Co. used to collect 10,000+ new email addresses. […]
Why Your List Building Strategy Isn’t Working (And How to Fix It ASAP)
In this post, we’ll show you how to generate SMS subscribers without spending a dime on ads, adding 10-20% extra sales every single month. […]
How Indestructible Shoes Improved Their Ecommerce Conversion Rates By 13.2%
Let’s take a look at the popup campaigns that Indestructible Shoes used to improve their ecommerce conversion rates by 13.2%. […]
