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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

16 Black Friday Email Campaigns That Stand Out and Maximize Sales

Posted on September 12, 2025 (September 12, 2025)

In this article, we’ll share 16 standout Black Friday email examples and show you the elements that make them irresistible. […]

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Posted in Marketing

Black Friday Popups: 9 Ideas to Promote Your Black Friday Sale (& 21 Templates)

Posted on September 8, 2025 (September 8, 2025)

To help you out with your Black Friday campaign, we’ve collected the best popup ideas (with examples from OptiMonk users and ready-to-use templates). […]

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Posted in Conversion

30 Black Friday Marketing Ideas to Try in 2025

Posted on September 7, 2025 (September 8, 2025)

In this article, we’ll share 30 actionable Black Friday marketing ideas for ecommerce businesses to make 2025 your most successful yet. […]

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Posted in Marketing

10 Best Email and SMS Marketing Software for 2026

Posted on September 5, 2025 (October 18, 2025)

In this article, we’ll break down the top 10 email and SMS marketing tools for 2026, and share what makes each of them stand out. […]

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Posted in Marketing

7 Best Marketing Personalization Tools for 2026

Posted on September 4, 2025 (October 28, 2025)

Let’s take a look at the best marketing personalization tools that you can use to deliver personalized experiences to your audience. […]

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Posted in Personalization

27 Great Competitor Research Tools to Spy on Your Competitors

Posted on August 18, 2025 (September 3, 2025)

Get to know 27 competitor analysis tools for monitoring the SEO and content marketing strategies of your biggest rivals. […]

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Posted in Marketing

10 Best Email Popup Tools to Grow Your List in 2025

Posted on August 18, 2025 (October 28, 2025)

In this article, we’ll discuss the best email popup tools, helping you choose the perfect one to supercharge your email marketing efforts. […]

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Posted in Conversion

Top 15 A/B Testing Tools in 2025

Posted on August 18, 2025 (August 18, 2025)

Let’s explore the importance of having a great A/B testing tool and we’ll help you figure out which A/B testing tool is best for you. […]

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Posted in Conversion

How to Develop a Winning Ecommerce Strategy for 2026

Posted on August 14, 2025 (October 28, 2025)

In this article, we’ll break down what an ecommerce strategy is and walk you through the essential steps to build a winning one for 2026. […]

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Posted in Ecommerce

10 Best Free WordPress Popup Plugin Options in 2025

Posted on August 12, 2025 (August 12, 2025)

Finding the best WordPress popup plugin is crucial. In this article, we’ll share the top 10 WordPress popup plugins for 2025. […]

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Posted in Conversion

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Product updates: January Release 2025

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