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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

Overnight 64% Increase in Organic Conversions Using Website Personalization

Posted on April 5, 2023 (November 6, 2023)

In this case study, we’ll explore how Modèles de business plan increased their organic conversions by 63% using website personalization. […]

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Posted in Case Study

The Rise of BÉIS Travel: Inside the Marketing Strategies that Quadrupled Sales

Posted on March 23, 2023 (April 13, 2023)

In this article, we’ll analyze how BÉIS travel, one of the fastest-rising ecommerce DTC brands, managed to quadruple their sales thanks to their marketing strategies. […]

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Posted in Marketing Breakdowns

14 Awesome Lead Magnets for Ecommerce to Grow Your Revenue

Posted on March 22, 2023 (March 27, 2025)

Capture more leads and grow your ecommerce store revenue with these inspiring, high-converting lead magnet ideas. […]

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Posted in Marketing

Bearaby Marketing Breakdown: How to Achieve 4,999% Revenue Growth In 3 Years?

Posted on February 28, 2023 (May 3, 2023)

In this article, we’ll analyze how Bearaby managed to build a multimillion-dollar company with an off-season and peak-season strategy. […]

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Posted in Marketing Breakdowns

Athletic Brewing Co. Marketing Breakdown: How They Achieved a $300M Valuation

Posted on February 14, 2023 (April 13, 2023)

In this breakdown, we’ll go over the marketing strategies that Athletic Brewing Co. has used to take their company to an over $300M valuation. […]

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Posted in Marketing Breakdowns

How Flora & Fauna Became Australia’s Largest Eco-Friendly Retailer

Posted on January 31, 2023 (June 24, 2024)

In our latest breakdown, we analyzed Flora & Fauna and collected all the marketing strategies they used to become Australia’s largest eco-friendly retailer. […]

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Posted in Marketing Breakdowns

7 Tried and True List-Building Strategies That Work in 2025

Posted on January 9, 2023 (March 25, 2025)

In this article, we’ll explore the most advanced ways to collect email addresses and build a strong list of email subscribers. […]

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Posted in Marketing

How to Build a Personalization Framework That’s Scalable

Posted on January 5, 2023 (February 26, 2025)

In this article, we’ll show you a personalization framework that you can easily follow and a step-by-step guide on how to use it for your own ecommerce business. […]

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Posted in Personalization

12 Things You Might Not Know You Can Do with OptiMonk

Posted on December 28, 2022 (June 20, 2024)

OptiMonk has many industry-leading features and tools to allow you to display personalized messages to a targeted audience. Here are 12 things OptiMonk can do. […]

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Posted in New Features & News

SNOW® Teeth Whitening Marketing Strategy: How They Built A $100M Brand

Posted on December 7, 2022 (March 27, 2025)

Over 13 million people shopped SNOW® products in 2021 alone. What did they do right? Let’s take a look at their marketing strategy! […]

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Posted in Marketing Breakdowns

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