Conversion tips & best practices by OptiMonk

Cross-Promotion Examples from Leading Ecommerce Brands

Posted on July 17, 2024 (November 26, 2024) by Barbara Bartucz

Learn powerful cross-promotion strategies from top ecommerce brands and unlock the potential of collaborative marketing. […]

How to Make A Product Recommendation Quiz (With Examples)

Posted on July 16, 2024 (July 18, 2024) by Barbara Bartucz

Learn how to create an engaging quiz to guide customers to the perfect product, increasing conversions and boosting customer satisfaction. […]

A/B Testing Terminology: A Glossary for Marketers

Posted on July 12, 2024 (December 12, 2024) by Nikolett Lorincz

The purpose of this guide is to demystify the key concepts of A/B testing you need to know so you can run A/B tests with confidence. […]

Why is It Considered Important to Focus on The Buyer Persona?

Posted on July 11, 2024 (July 16, 2024) by Nikolett Lorincz

In this article, we’ll discuss what buyer personas are, why they matter, and how you can craft and utilize them for your business success. […]

Conversion Rate Formula 101: How to Calculate Your Conversion Rate

How to Calculate Conversion Rate: Quick Guide and Useful Tips

Posted on July 11, 2024 (April 10, 2025) by OptiMonk

In this article, we’ll discuss what a conversion rate is, what it tells you, how to calculate it, and how to optimize it. […]

6 Best Gamification Examples in Marketing to Inspire You

Posted on July 11, 2024 (July 11, 2024) by Nikolett Lorincz

In this article, we’ll explore the best gamification examples in marketing, providing real-world examples and insights to boost your next campaign. […]

What are High-Quality Leads & How to Generate More?

Posted on July 10, 2024 (July 10, 2024) by Barbara Bartucz

Are sales calls stalling? It’s all about the leads! We unlock the secrets of high-quality prospects and boosting conversions. […]

Pop-Up Marketing: Tips & Best Practices to Boost Conversions in 2025

Posted on July 9, 2024 (November 19, 2024) by Nikolett Lorincz

If you’ve been wondering how to make pop-ups work for you, you’re in the right place. In this article, we’ll discuss the essentials of pop-up marketing. […]

A/B Testing Tools Comparison: Find the Best Fit for Your Business

Posted on July 5, 2024 (December 12, 2024) by Nikolett Lorincz

In this article, we’ll guide you through everything you need to know to choose the best A/B testing tool for your business and share the best A/B testing tools available. […]