In this article, we’ll discuss the steps of conversion optimization and we present you a Conversion Framework. If you are not sure where to start conversion optimization, this is a perfect match for you! […]
Conversion Rate Optimization uses data to build a customer journey map + conversion funnel, enabling upselling, cross selling. It’s not just about increasing the conversion rate and the tasks associated with it like AB testing, SEO and SEM activities. Here you will find CRO marketing techniques and lots of sales promotion examples
How to Increase Average Customer Spend with Conversion Rate Optimization
Learn how CRO tools can increase your average customer spending. ACS is a vital KPI for conversion rate optimization efforts. […]
How to Create the Best Ecommerce Experience
Providing the best eCommerce experience is crucial if you want to stand out from the crowd. Learn how to create the best content for your webshop. […]
How to Use Nudge Marketing Choice Architecture for CRO
What is Choice Architecture and why should it be an integral part of CRO? Keep on reading and find out how you can leverage it for your eCommerce business. […]
How to Maximize Conversion at Customer Touch points
Learn how to maximize your conversion rate at customer touchpoints and target your visitors according to their Conversion Funnel Stage. […]
What is Choice Architecture + Nudge Marketing for CRO
Use Choice Architecture is to present choices in the right light and influence decisions. Learn to use positive reinforcement and indirect suggestions and raise your marketing to the next level. […]
Why is It Considered Important to Focus on the Buyer Persona?
Read this article to understand why is it important to focus on the buyer persona and how you cana build build one yourself. […]
A/B Testing: What Is a Type 1 and Type 2 Error and How to Avoid Them
If you want to improve your AB testing methods and correct your errors this is your article to read today! […]
What Shop Messages + Leaving Page Best Practices to use?
Get hold of the ways you can communicate with your customer in real time by using exit-intent tech provided by OptiMonk. […]
When is the Best Time to Send Email Blast?
What is the best day and best time to send an email blast? Learn about when to organize your email communication. […]