It’s nearly the end of February, which means that it’s time to plan your campaign calendar for March. The biggest event to look forward to this month is St. Patrick’s Day on the 17th.
Last year, 49% of American adults planned to celebrate St. Patrick’s Day. And on average, they wanted to spend $40.77 on the festivities (which comes to $5.1 billion nationwide).
These stats show why many ecommerce companies embrace St. Patrick’s Day—using the holiday as an opportunity to offer discounts to their customers and grow their sales.
In this article, we’ll take a quick look at some beautiful St. Patrick’s Day popups. Each of them will help you tap into the “Luck of the Irish” and grow your business.
Let’s get started!
1. Build your email list with a lucky wheel popup
Speaking of the “Luck of the Irish”, why not give your customers a chance to get into the holiday spirit and try their own luck?
With gamified popups, your customers can win a discount in exchange for their email addresses. They’re fun to play and get your users excited about signing up for your email list.
Check out the template below. The green top hat and four-leaf clover background are great seasonal touches on this “winning” concept.
2. Promote your St. Patrick’s Day sale
If you’re running a St. Patrick’s Day sale, there’s nothing better than using a popup to promote it on your website. This way, you can easily set up who should see your promotion and make sure that they’ll know about it.
The template below has an eye-catching design, framed with eye-popping St. Patrick’s Day symbols in the background. It also effectively communicates your special offer.
You can also use a teaser for your campaign that features a little Leprechaun top hat and a customizable copy (e.g. “Get my XX% discount now”).
3. Grow your Messenger list
And this popup below can help you build a Messenger list. Note that you can easily customize your popup and replace the picture to better fit your brand’s personality.
4. Use a sticky bar to remind your visitors about your offer
A sticky bar is effective for two main reasons:
- You can tell visitors about your special offer without stopping their browsing experience
- You can use them as a reminder if they already heard about your offer in a newsletter or on a popup
Sticky bars remain on your visitors’ screen even when they scroll down your webpage. This ensures that your offer is always at the top of their minds.
You can use a countdown timer and offer limited-time deals to activate your users’ Fear Of Missing Out (FOMO). This is to inspire a purchase now, rather than later.
5. Grab attention with a full screen popup
If you want to make sure that your visitors understand your messages, you can use a full screen popup that takes up your visitors’ entire screen.
If you have an offer that you need your customers to see, here’s a great full screen popup option below:
We hope you’ve found the perfect popup template for your St. Patrick’s Day campaign. And if not, you can easily design one from scratch in OptiMonk’s Drag & Drop Editor.
If you’d like to get started now, head on over to our Template Library.
How do you prepare for St. Patrick’s Day? Let us know in the comments!