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Author: Nikolett Lorincz

Profile picture of Nikolett Lorincz
About Nikolett Lorincz
Nikolett is the Head of Content at OptiMonk. She is obsessed with content marketing and loves creating educational content for ecommerce store owners. She truly believes in the importance of quality over quantity.

Posts by Nikolett Lorincz

9 Best Giveaway Ideas to Grow Your Business in 2025

Posted on December 5, 2022 (December 3, 2024)

In this article, we’ll share social media and Instagram giveaway ideas, and also giveaway ideas to capture more leads. […]

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Posted in Ecommerce

Bloom & Wild’s Marketing Strategy to Become The 2nd Fastest-Growing Startup

Posted on November 23, 2022 (April 13, 2023)

Let’s explore the marketing strategy that Bloom and Wild used to become the UK’s 2nd fastest-growing startup and raise $102 million of investment capital. […]

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Posted in Marketing Breakdowns

How to Build Your Website Personalization Strategy

Posted on November 18, 2022 (February 27, 2025)

In this article, we’ll go over how to develop a website personalization strategy for all your personalized campaigns. […]

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Posted in Personalization

The 7 Best CRM Software for Small Businesses for 2025

Posted on November 11, 2022 (December 3, 2024)

Here are the best small business CRMs on the market in 2025. Use this information to choose the best CRM software for your business. […]

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Posted in Ecommerce

What is Dynamic Website Personalization & How Can It Help Conversions

Posted on November 9, 2022 (February 27, 2025)

In this article, we are going to cover the main pillars of dynamic website personalization & show you 5 outstanding examples. […]

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Posted in Personalization

Alo Yoga Marketing Strategy: How They Scaled to $247M in Revenue

Posted on November 3, 2022 (May 29, 2024)

In our latest breakdown we unwrapped Alo Yoga’s excellent marketing strategy and how they reached $247M in revenue. […]

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Posted in Marketing Breakdowns

Personalizing Websites: How to Do It Properly

Posted on October 26, 2022 (February 27, 2025)

Getting started with personalizing websites? In this article, we’ll cover the benefits, some great examples, a step-by-step guide, and the best tools to use. […]

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Posted in Personalization

17 Tips to Reduce Your Ecommerce Bounce Rate Today

Posted on October 24, 2022 (April 12, 2024)

Want to reduce your ecommerce bounce rate? In this article, we’ll share 17 proven tactics to reduce your ecommerce bounce rate. […]

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Posted in Ecommerce

9 Best WordPress Ecommerce Plugins for Your Store in 2025

Posted on September 28, 2022 (April 23, 2025)

Learn the best ways to evaluate plugins and get a list of the best WordPress ecommerce plugins available today. […]

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Posted in Ecommerce

The Farmer’s Dog Marketing Strategy: 6 Tactics That You Can Apply in Your Own Business

Posted on September 27, 2022 (June 24, 2024)

We analyzed The Farmer’s Dog’s unique marketing strategy and collected all the most important lessons from the brand for this breakdown. […]

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Posted in Marketing Breakdowns

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Product updates: January Release 2025

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