As a WooCommerce store owner, your number one goal is to convince more visitors to make a purchase, right? And WooCommerce popups are a great way to do that.
But with so many popup plugin options out there, it can be challenging to find the right one… especially since popup software for WooCommerce comes in a variety of shapes, sizes, and prices!
Luckily, we’ve compiled a list of the best WooCommerce popup plugins for you. All of these plugins will allow you to create popup campaigns that your customers will absolutely love.
Let’s get started!
Here are some compelling reasons why online store owners should display popups on their WordPress site:
Wondering what makes a popup plugin good? Here are several key features that WooCommerce store owners should look for when exploring their popup options.
A great WooCommerce popup plugin provides lots of pre-built templates and allows you to create different popups like sticky bars, side messages, and fullscreen popups. Keep an eye out for a variety of templates.
An easy-to-use drag and drop editor is a must-have when it comes to the best WooCommerce popup plugins.
You should be able to customize your WooCommerce popups to match the look and feel of your website without any hassle. Potential customers will notice if a popup window doesn’t look like it belongs on your site, and this can bring down conversions.
You should also make sure you have access to lots of popup elements, like countdown timers and coupon code elements.
The ability to target different user segments with different campaigns is essential if you want to create effective, non-annoying popup campaigns. This ensures that your users only see messages that are relevant to them.
When looking at WooCommerce popup plugins, it’s worth checking out the targeting options offered on different payment tiers, since some WooCommerce plugins only give premium users access to advanced features and targeting options.
It’s crucial to track how well your popups are performing on your WooCommerce site. At the very least, you should be able to integrate your popup plugin with Google Analytics, but the best popup plugins offer dedicated, in-depth popup analytics.
Now that you know what makes a popup plugin great, it’s time to have a look at our top picks for the best popup plugins for WordPress and WooCommerce in 2025 and beyond.
Pricing: Free, or from $29/month
OptiMonk’s powerful popup plugin enables digital marketers to create high-converting popup campaigns in minutes.
It offers numerous use cases for online businesses to better monetize their website traffic, with advanced features like A/B testing and personalization to maximize conversion rates.
OptiMonk has a drag and drop builder that allows you to quickly edit one of the 300+ pre-built popup templates (or you can create a popup from scratch, if you’d prefer).
Even better, you can take advantage of as many of them as you like, since OptiMonk’s free version allows you to create unlimited WooCommerce popups.
You can find templates specifically designed for different ecommerce use cases like shopping cart abandonment, collecting email addresses, and many more. And every popup will look just as good on a mobile device as it does on a computer screen.
Check out some of the beautiful templates that you can get started with immediately:
With OptiMonk, you can create as many messages as you want without overwhelming your visitors. With the tool’s many targeting and triggering features, you’ll be able to ensure your visitors only see relevant content.
You can target based on traffic source, browsing history, geotargeting, new visitors, and many other factors.
You can also cross-sell based on what customers have already added to their cart.
You can use the UX protection stack and the advanced campaign management features to manage your popup list and make sure your messages never annoy your visitors.
Pricing: From $21/month
OptinMonster helps ecommerce stores generate leads with popups and inline forms. They offer many types of popups with reliable features.
If you can make full use of OptinMonster’s many advanced features, you’ll be able to grow your email list and improve your conversion rate. However, it’s important to note that there’s no free plan— which means that accessing these features requires a substantial investment.
Pricing: From $45/month
The HubSpot WooCommerce Plugin is more than just a popup plugin—it’s a platform that integrates a range of marketing tools, from Customer Relationship Management (CRM) to live chat and a landing page builder.
This has some drawbacks when looking at HubSpot as a WooCommerce popup plugin.
For instance, HubSpot’s popup builder doesn’t offer as many customization options as other popup plugins on this list. However, if you prefer simplicity, this might be the tool for you.
Pricing: Free, or $49/month
Sumo is great for creating exit popup forms that capture customer attention and nudge visitors to join your email marketing list.
They have a variety of contact form templates that allow you to create popups without putting in much work. Since this WooCommerce popup plugin is devoted to building email opt-in forms, there aren’t many options for those who want to use popups for other use cases, like recovering abandoned carts.
Pricing: From $99/year
Elementor is primarily known for its advanced website builder, but it also offers a popup plugin for WooCommerce.
Their drag and drop interface for building popups allows you to customize your popups easily, and you can choose a template from their impressive library.
Elementor is a great WooCommerce popup plugin that also offers some advanced features like targeting, but their free plan doesn’t support the popup builder feature.
Pricing: Free, or from $39/month
You can create several types of popups with Popupsmart. Their popup editor has a drag and drop interface that allows you to design popups without any coding knowledge.
Pricing: $30/month
Thrive Suite is an online website builder that also allows you to build popups for WooCommerce.
They have two popup builders to help you create different types of popups. Their Thrive Leads product helps you design popups for converting customers into email subscribers, while Thrive Ultimatum is for creating high-conversion exit popups and boosting sales.
Unfortunately, there’s no free version of Thrive Leads.
Pricing: Free, or from $25/month
A WooCommerce popup from Poptin has a specific look. It’s bright, colorful, and a little bit cartoony. If this aesthetic fits with your brand, you might want to consider the WooCommerce version of this WordPress plugin!
Poptin has a large library of popup templates that allow you to create responsive popups.
Pricing: Free, or from $87/year
One unique feature of Popup Maker is that you can create video popups in addition to popups with custom images. This is great for brands that have video content that they want to use to encourage customers to convert.
Popup Maker also allows you to use cookies to control how often specific users will see a particular WooCommerce popup.
Although there’s a free version of this WooCommerce popup plugin, you won’t be able to create any exit-intent popups without upgrading to the premium version.
Pricing: $79.99 per year for one site
YITH plugins allow you to add popups to every page you want using templates. With its user-friendly interface and powerful functionalities, this plugin empowers WordPress users to create compelling popups that capture attention and drive meaningful interactions.
To add a pop-up in WooCommerce, you’ll first need to choose a compatible plugin from the options in your WooCommerce dashboard or from WordPress.org. Once installed, you can use the plugin settings to create, customize, and set up display triggers for your WooCommerce popups. OptiMonk and many other plugins feature easy-to-use drag-and-drop builders and pre-designed templates to help you quickly create effective popups without any coding.
The best popup plugin for WordPress depends on your specific needs and budget. For WooCommerce stores, plugins like OptiMonk and OptinMonster offer advanced targeting, analytics, and easy integration with popular email marketing services. Each plugin has unique strengths, such as OptiMonk’s personalization and customization options. To find the right fit, consider the plugin’s features, pricing, and whether it meets your marketing goals.
Choosing the right popup plugin for your WooCommerce store can make a big difference in boosting engagement, increasing conversions, and building your customer base.
With options that range from robust all-in-one solutions to specialized tools focused on cart abandonment or email opt-ins, there’s a plugin to fit every need and budget.
By selecting a plugin with features like advanced targeting, powerful analytics, and easy-to-use design tools, you can create popups that genuinely enhance your visitors’ shopping experience and drive more sales.
So, explore the options (whether it’s a free plugin or a paid version), experiment with different popup types, and watch as your ecommerce store becomes a more engaging and profitable space.
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Product updates: January Release 2025