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- Top 10 Picreel Alternatives in 2025
Top 10 Picreel Alternatives in 2025
-
Barbara Bartucz
- Conversion
- 6 min read
Table of Contents
Are you on the lookout for an alternative to Picreel to boost sales and create eye-catching popups?
Our marketers scoured the market in search of the perfect alternative, scrutinizing all the details—from innovative features to user-friendly interfaces and advanced targeting options.
Get ready, because we’re about to explore 10 different Picreel alternatives. But first, let’s talk about why you might need one!
3 reasons you might need a Picreel alternative
Let’s explore the 3 reasons why you might be in search of a Picreel alternative.
1. Poor user interface
While Picreel generally stands out as a reliable tool with commendable functionality, some users have expressed specific concerns.
One recurrent theme revolves around the user interface, with complaints ranging from minor glitches to a steep, frustrating learning curve.
Some users say that the interface isn’t very intuitive and may require a long period of adjustment.
2. Limited selection of templates
Picreel subscribers have noted the limited selection of ecommerce popup templates in the library.
Design inspiration is crucial if you want to create visually appealing and unique popups. If you’re someone who’s looking for a more extensive template collection for creating marketing campaigns, this is a serious potential drawback.
3. General reporting
Another area of improvement that users have identified is the need for more detailed reports and analytics for A/B testing.
Small business owners in particular may feel the impact of this limitation, as they often rely heavily on detailed analytics to optimize their marketing strategies and allocate resources effectively.
While Picreel does provide a reporting feature, some clients express a desire for more in-depth insights into campaign performance.
This sentiment suggests that businesses with a keen focus on analytics (and all those who want to make data-driven decisions) may find Picreel’s reporting capabilities lacking.
Top 10 Picreel alternatives for a lead generation popup tool
Now that we’ve covered why you might be looking for an alternative to Picreel, here are ten apps that could be a great fit for your business.
1. OptiMonk
OptiMonk is a professional popup builder that enables digital marketers to create high-converting and creative popups in minutes.
It offers numerous use cases for online businesses to better monetize their website traffic, with advanced features like A/B testing and personalization to maximize conversion rate.
Key feature #1: 300+ popup templates
Browse our extensive template library with more than 300+ mobile-friendly templates.
Our email list building templates can help you capture leads, or you can easily reduce cart abandonment with cart abandonment popups.
Explore a range of effective use cases such as gamification popups, conversational popups, Trojan Horse popups, lead magnet popups, and smart welcome popups.
Key feature #2: Easy-to-use drag & drop editor
You don’t need coding skills to create popups with OptiMonk. With our intuitive drag & drop editor, you can easily create delightful popups, which are high converting too.
Easily customize default inputs and add fields using the simple drag & drop editor to match your marketing goals.
Key feature #3: A/B testing
With OptiMonk’s A/B testing feature, you can easily identify which of your campaigns attracts more qualified leads.
This feature makes it easy to test different popups, elements, or list-building strategies against each other so you can determine which performs best.
Key feature #4: Advanced targeting options
Not all customers are the same. Instead of using the same popups for everyone, you should be using different ones for different groups. You can create special popups for:
- New vs. returning visitors
- Visitors from different countries
- Visitors based on how they found your site
- Shoppers based on what’s in their cart
Other key benefits:
- Personalization: Craft tailored messages for your key customer segments, ensuring each individual receives the most relevant and engaging experience.
- Smart headline generator: Have our AI-powered Smart Headline Generator come up with catchy headlines to increase conversions.
- Ecommerce-specific features: Increase user engagement in your ecommerce store with ecommerce-specific elements like dynamic product recommendations, auto-generated coupon codes, auto-redeem function, and Shopify-specific targeting options.
- Won’t slow down your website: OptiMonk popups load after your website, so they won’t interfere with the Largest Contentful Paint (LCP). This is one of the most important metrics in Web Vitals (an initiative by Google that delivers guidance for quality signals that indicate a “great” site experience).
- Google, AdBlock & GDPR safe: OptiMonk not only allows you to create eye-catching popups, but these campaigns are also fully GDPR compliant and Google friendly, so you and your customers are safe and secure.
- Detailed analytics & insights: Get in-depth, actionable insights into how your campaigns are affecting your website conversions.
- 30+ email, CMS, and ecommerce integrations: Take advantage of the easy integration process with popular solutions like MailChimp, Klaviyo, and HubSpot.
- Great customer service: OptiMonk offers rapid onboarding support (under 2 min response time), dedicated technical support for unique challenges, and plenty of video tutorials & support docs.
Pricing: OptiMonk offers a forever free plan for up to 10,000 page views per month for small websites. Paid packages start at $29 per month.
2. Privy
Privy is an ecommerce marketing platform that helps businesses to build targeted campaigns, automate email marketing, and optimize their online conversion rates through popups and other tools.
Key features:
- Spin-to-win popups: Let website visitors enter their email addresses and spin a wheel for discounts, free shipping, or other incentives.
- Exit-intent popups: Trigger popups right before a visitor is about to leave your Shopify store, strategically capturing their attention at the critical exit moment.
- Top bars: For a less intrusive approach, Privy lets you add top bars or banners to your Shopify store without interrupting the browsing experience.
Pricing: Free up to 100 mailable contacts. Paid packages start at $30 per month.
3. Justuno
Justuno is a conversion optimization suite that provides tools for creating and displaying targeted popups, exit-intent offers, and other promotions to enhance engagement and secure leads.
Key features:
- Gamification: Generate highly engaging promotions with customizable gaming options for an interactive conversion experience.
- Personalization: Use personalized onsite experiences to move visitors through the buyer’s journey, increasing relevancy and conversion rates.
- Segmentation & targeting: 80+ targeting rules to deliver the right message to the right visitor at the right time.
Pricing: Starts at $39 per month. Free plan available.
4. OptinMonster
OptinMonster is a popular lead generation and conversion optimization tool that offers features such as exit-intent popups, floating bars, and gamified opt-ins to help businesses grow their email lists and boost conversions.
Key features:
- Exit-intent technology: Detect user mouse behavior and display targeted messages as visitors are about to leave, capturing their attention at a critical moment.
- Geo-location targeting: Enhance conversion rates by personalizing popup campaigns based on the geographical location of website visitors.
- Drag-and-drop popup builder: Customize every aspect of popups, including messages, colors, images, and fonts, with a user-friendly editor.
Pricing: Starts at $21 per month. No free plan or free trial is available.
5. Sleeknote
Sleeknote is a user-friendly pop-up builder that enables businesses to craft customized popups, slide-ins, and other on-site messages to capture leads, promote special offers, and enhance the overall user experience.
Key features:
- Advanced analytics: Sleeknote provides a dedicated analytics page, offering in-depth data for evaluating the performance of popup campaigns.
- Split testing: Conduct A/B tests on various elements such as headlines, images, and copy to identify the most effective campaigns for improving conversions.
- Drag-and-drop popup builder: Generate visually appealing and engaging popup messages without the need for a developer.
Pricing: Starts at €62 per month. 14-day free trial available.
6. Poptin
Poptin is a versatile pop-up builder designed to help businesses collect leads and increase conversions by creating attractive exit popups, overlays, and forms that can be easily integrated into online platforms.
Key features:
- Smart popups: Create engaging popups and show the right message at the right time, enhancing user engagement.
- Embedded forms: Collect website leads seamlessly with embedded forms and easy integration with major email marketing platforms.
- Autoresponder: Automate follow-ups by sending new subscribers coupon codes or welcome emails, enhancing the user experience.
Pricing: Free plan available. Premium features start at $25 per month.
7. Wisepops
Wisepops is a pop-up builder tool that empowers businesses to design and deploy targeted pop-ups for lead generation, promotions, and announcements, with a focus on ease-of-use and advanced targeting options.
Key features:
- Popups and bars: Wisepops offers contextual popups and bars to engage customers at the right time, enhancing the user experience.
- Audiences: Utilize advanced targeting for highly personalized experiences, ensuring that each message reaches the right audience at the perfect moment.
- Notifications: Introduce a new communication channel with personalized, engaging, and non-intrusive notifications.
Pricing: Starts at €49 per month. 14-day free trial available.
8. Popupsmart
Popupsmart is a conversion optimization tool that helps to create customizable pop-ups, sticky bars, and full-screen overlays to engage website visitors, collect leads, and improve overall conversion outcomes.
Key features:
- No-code tool: It only takes 5 minutes to set up and create your first popup campaign.
- Popup templates: Popup template designs that convert rather than annoy.
- Targeting: Exit-intent, geo-location, scroll triggers, HTML, and cookie targeting are the most used targeting features.
Pricing: Free, or from $39 per month.
9. Amped
Amped is a marketing platform that provides tools for creating interactive and dynamic pop-ups, overlays, and banners to enhance user engagement, generate leads, and drive conversions.
Key features:
- Popup builder: Amped provides a no-code popup builder, offering users full design control without the need for coding.
- Integrations: Seamlessly integrate with your tech stack to enhance functionality.
- Fully-designed templates: Create popups using pre-made templates for quick and effective implementation.
Pricing: Starts at $100 per month. 14-day free trial available.
10. BDOW! (formerly Sumo)
Sumo is an all-in-one suite of marketing tools offering features like email list building, social media sharing, and website analytics to help businesses increase their traffic.
Key features:
- List builder popup: Capture emails with Sumo’s list builder popup, which appears one second after the page loads.
- Welcome mat: Welcome mat popups with email collection fields strategically appear after page load, increasing subscriber engagement.
- No-code builder: Set up popups in under a minute with Sumo’s no-code builder.
Pricing: Free, or from $39 per month for premium features.
Wrapping up
After checking out these great alternatives to Picreel, we hope you’ve found the right one for your business!
Remember, every business has different needs, so pick the one that fits your requirements and budget best. It’s important to choose something that works well for you now and in the future, too.
If you’re looking for the best Picreel alternative, get started with OptiMonk for free today!
Migration has never been easier
We made switching a no-brainer with our free, white-glove onboarding service so you can get started in the blink of an eye.
What should you do next?
Thanks for reading till the end. Here are 4 ways we can help you grow your business:
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Written by
Barbara Bartucz
Barbara is a Content Marketer at OptiMonk. She takes pride in creating different forms of content, whether it’s an article, a video, or an e-book.
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