Nikolett Lorincz
Growth Marketing Lead at OptiMonk
Nikolett is the Growth Marketing Lead at OptiMonk, where she channels her passion for marketing into helping ecommerce businesses grow and thrive with insights that truly make a difference.
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Favorite posts

What Are the Most Important Popup Statistics in 2025?
In this article, you’ll discover 18 crucial website popup statistics that will help you create high-converting popups. […]

What We Learned From Analyzing 18,000 Ecommerce Stores: 5 CRO Tips
In this article, we’ll share what we learned from analyzing 18,000 ecommerce stores and provide actionable tips that could transform your business. […]

Athletic Brewing Co. Marketing Breakdown: How They Achieved a $300M Valuation
In this breakdown, we’ll go over the marketing strategies that Athletic Brewing Co. has used to take their company to an over $300M valuation. […]
Latest posts

Black Friday Popups: 9 Ideas to Promote Your Black Friday Sale (& 21 Templates)
To help you out with your Black Friday campaign, we’ve collected the best popup ideas (with examples from OptiMonk users and ready-to-use templates). […]

30 Black Friday Marketing Ideas to Try in 2025
In this article, we’ll share 30 actionable Black Friday marketing ideas for ecommerce businesses to make 2025 your most successful yet. […]

27 Great Competitor Research Tools to Spy on Your Competitors
Get to know 27 competitor analysis tools for monitoring the SEO and content marketing strategies of your biggest rivals. […]

10 Best Email Popup Tools to Grow Your List in 2025
In this article, we’ll discuss the best email popup tools, helping you choose the perfect one to supercharge your email marketing efforts. […]

Top 15 A/B Testing Tools in 2025
Let’s explore the importance of having a great A/B testing tool and we’ll help you figure out which A/B testing tool is best for you. […]

10 Best Free WordPress Popup Plugin Options in 2025
Finding the best WordPress popup plugin is crucial. In this article, we’ll share the top 10 WordPress popup plugins for 2025. […]